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to be considered. It's not just Mindshare that believes this. McKinsey has formally killed off the funnel ... strategy Marco Rimini is the leader, business planning worldwide at Mindshare (From Campaign ...
Jed Glanvill, the chief executive of Mindshare UK, has taken on additional responsibilities...of Mindshare Germany, will add Austria, Switzerland and Central and Eastern Europe to his responsibilities ... financial officer, Dianne Buchanan, and report to Dominic Proctor, Mindshare's global chief executive ... the new structure in Mindshare's Asia-Pacific region. Glanvill, who was promoted from managing director ...
Mindshare has appointed Paul Armstrong as its head of social media. He was previously the head
Mindshare has appointed Steve Plimsoll, the former vice-president, global consulting services
It's hard to think of a box that Mindshare didn't tick last year. New-business and pitch success...Score: 7 Agency fact file: Mindshare Type of agency Integrated media ... in the market last year. Two or three years ago, there were suggestions that Mindshare had lost its mojo ... suggests that the UK is seen as one of its stronger markets. Score last year: 6 How Mindshare rates ...
A couple of years ago, Mindshare began ditching its reputation as a safe haven for unadventurous...Score: 6 Agency factfile: Mindshare Type of agency Media planning ... this new direction. However at the end of the year, Mindshare's biggest client Unilever - for which Mindshare has created an augmented reality campaign for Lynx - decided to put its media account up for pitch ...
Last week, Stylist, the free women's magazine from ShortList Media, popped into Mindshare to give
and advertisers use it. - Norm Johnston is the global digital leader at Mindshare ...
It was the media folk who proved they had the brutish strength to beat their advertising rivals in the ESPN-sponsored event, with Mindshare securing The Plate. The top prize -The Trophy - was lifted by the defending champions News International after a bitter battle against the tournament regulars AMV BBDO ...
Alzheimer's Research UK has appointed Mindshare Direct to handle its first digital ad campaign....The campaign is part of the agency's ongoing for the charity. Mindshare won the account without ... , Alzheimer's Research UK, marketing and PR officer, said: "Mindshare have a wealth of digital experience ... awareness and support for our organisation." Emma Stears, Mindshare Direct, managing partner, said: "It ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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