Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
and advertisers use it. - Norm Johnston is the global digital leader at Mindshare ...
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Adult education body the Learning and Skills Council (LSC) has appointed MindShare as its...MindShare's first work for the council, which has a £20m annual budget, will be a campaign promoting Train To Gain, a service launching in September to help employers access training schemes ... education schemes, including modern apprenticeships and adult learning grants. MindShare, which recently ...
and advertisers use it. - Norm Johnston is the global digital leader at Mindshare ...
Alzheimer's Research UK has appointed Mindshare Direct to handle its first digital ad campaign....The campaign is part of the agency's ongoing for the charity. Mindshare won the account without ... , Alzheimer's Research UK, marketing and PR officer, said: "Mindshare have a wealth of digital experience ... awareness and support for our organisation." Emma Stears, Mindshare Direct, managing partner, said: "It ...
LONDON - MindShare and PHD are to go head to head on the Labour and Conservative Party media...The Conservative Party has appointed PHD to handle its media buying. Goodstuff will handle comms planning and has a campaign strategy ready in case a snap election is called next week. Meanwhile, Labour has appointed Mindshare as its media agency, following the appointment of Saatchi Saatchi ...
MindShare and PHD are to go head-to-head on the Labour Party and Conservative Party media accounts...The Conservatives have appointed PHD to handle media buying. Goodstuff will handle communications planning, and has a campaign strategy ready in case a snap election is called next week. Meanwhile, Labour has appointed MindShare as its media agency, following the appointment of Saatchi & Saatchi ...
J. Walter Thompson will unveil a new multimedia campaign for Tommy's, the miscarriage, premature and stillbirth charity, on Boxing Day to coincide with its relaunch as The Baby Charity. MindShare has ... few funds. JWT and MindShare have offered us the priceless opportunity to be heard." Jasper ...
LONDON - The Department of Work & Pensions has appointed MindShare to handle the £3.5m..., chief executive of MindShare, said: "This is fantastic news for MindShare. Benefit Fraud was the first ... brief and we are looking forward to working with DWP enormously." MindShare was appointed to the COI ... to the roster included BLM Media, Carat, Experience, MediaCom, MindShare, Rise Communications and Universal ...
Amnesty International has raided media agency Mindshare for a web and new media manager....Jaz Cummins has joined the human rights organisation to strengthen its online engagement. She was digital PR account manager at Mindshare. Cummins joins as the NGO kicks off a social media strand of the ongoing 'Make Shell Come Clean' campaign. It is asking members of the public to take pictures ...
The Learning and Skills Council has appointed MindShare to handle its media planning. MindShare won
The Department for Work and Pensions has hired MindShare to handle its ú3.5m communications...The agency appointment was handled by the COI, which is planning a campaign highlighting what constitutes benefit fraud and its consequences. Separately, the DWP has shortlisted CheethamBell JWT, and VCCP for its creative account. A decision is expected shortly. MindShare was one of 14 agencies ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.