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Bombardier 'bang on!' by Karmarama

activity is complemented by social media content on YouTube, Facebook and Twitter, and in-pub and in-store activation. Media was planned and bought by ZenithOptimedia. ...

Virgin Media 'our house' by DDB UK

DDB has launched its first brand-focused work for Virgin Media since it won the £71 million account...The ad features lyrics from the Madness anthem Our House . The ads are part of a multi-million pound media campaign, including outdoor, social media and online, print and radio. Virgin Media also ... .virginmedia.com, enabling visitors to explore a range of interactive videos and helping to bring Virgin Media s next ...

MEDIA BRIEF: Mobile Gamer launched

FUTURE PUBLISHING: Mobile Gamer, which its publisher Future Games calls the first UK consumer title

C4 group readies multimedia drive

into online and mobile media.

MEDIA BRIEF: Maxim content available

June. The Dennis Publishing title is partnering with Netherlands-based Mobile Media International

T-Mobile's comms challenge

T-Mobile is refocusing its consumer, business and press office activity as it aims to generate..., said there was 'an immediate challenge for the T-Mobile share of voice to grow across traditional media through Q4'. Everything Everywhere also owns mobile phone brand Orange after a joint venture was formed ... 's reputation in online and offline media. This will help set T-Mobile's longer-term objectives. While ...

Nimbus in mobile payment launch

Nimbus Systems is gearing up for a consumer and trade media drive in an attempt to build a market..., T-Mobile, Orange and Telefónica Móviles. The trade media campaign will target telecoms titles. ... Madrid-based Nimbus provides software that allows consumers to pay for goods over their mobile ... the concept of transactions by mobile phone to consumers and potential business partners. It will piggyback ...

MEDIA: XY brings music to mobile users

An audio and text-based entertainment network designed specifically for WAP-enabled mobile phones...An audio and text-based entertainment network designed specifically for WAP-enabled mobile ... , news and business channels. At the moment the mobile service is text-based, and carries items ... broadcasting on to mobiles. When the next generation of mobile technology, UMTS (Universal Mobile ...

Media Analysis: Mobile mags aim for higher quality

Mobile phone companies have woken up to the value of customer magazines, but what is the scale...Few companies can match the huge customer numbers of mobile phone operators, and few have as much ... are willing to pay a cover price for. Until now, mobile operators seem to be missing the trick. However, this month, Britain's fifth-largest network, Virgin Mobile, which has 4.2 million customers, launched its ...

MEDIA BRIEFS: IPC signs Virgin Mobile deal

IPC s tv listings and entertainment website, unmissabletv, has signed a deal with Virgin Mobile...IPC s tv listings and entertainment website, unmissabletv, has signed a deal with Virgin Mobile to offer access through Virgin s WAP portal. The agreementfollows a similar deal with BT Cellnet earlier in the year. The service carries TV listings information along with must watch programming recommendations ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.