Media News brief: Mobile Media rolls out back-lit ad vans
13 Dec 2006
Mobile Media is rolling out back-lit advertising vans across its fleet of 75 vehicles. Cheshire
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Digital: 3 teams up with mobile media firm Player X
10 Jan 2007
3 has teamed up with mobile media firm Player X to launch geekTV, a made-for-mobile channel
Mobile marketing: Mobile evolution
15 Sep 2004
With SMS helping mobile become an accepted part of marketers' armoury, technological leaps mean...company Active Media oversaw the installation of more than 2000 mobile voucher terminals in UK cinemas ... with consumers,' he says, 'go for it.' MOBILE - THE POSSIBILITIES Mobile coupons Active Media Technology ... Change is the one constant in the digital world, and possibilities created by advances in mobile ...
Media: Upwardly mobile
27 Mar 1997 | by RAYMOND SNODDY, financial Times media c
The first mobile phone magazine to get an ABC, Mobile Choice, has achieved sales of 19,745 since...The first mobile phone magazine to get an ABC, Mobile Choice, has achieved sales of 19,745 since its launch in November. Major advertisers in the monthly title include Motorola, Nokia, Ericsson and Philips. ...
Media choice: Mobile TV
30 Nov 2005 | by Mark Tomkins, Copywriter, TDA
You might think it would be easy to fling insults at Vodafone's TV-on-your-mobile. But it just isn't true. Having put up with crass mobile content for years - naughty wallpapers, pixelated games, real tones and true tones - we now have something that is genuinely worthwhile. Not even the mobile phone ...
Mobile marketing: A mobile response
31 Mar 2005 | by Greg Brooks
brands using mobile to interact?...How many of us have used our mobiles to vote to kick out a contestant on Big Brother? How about ... few of us, and advertisers are catching on. The use of mobile phones, especially for texting ... media at Celador International, the way in which people interact with TV has changed fundamentally ...
MEDIA BRIEF: Maxim to stream content to Vodafone Live!
12 Jun 2003
through a partnership with Mobile Media International. Branded Maxim Mobile, the service will include
Media choice: Virgin Mobile TV
18 Oct 2006 | by Daniel Mueller, Managing director, First Person Media
Virgin Mobile's TV service is the first commercial deployment in the UK of a true 'one...Until now, TV on mobiles has been available commercially on Orange and Vodafone 3G handsets, but Virgin Mobile is delivering BBC One, ITV1, E4 and Channel 4 shortcuts over DAB. This provides better ... . It was one of the first to sign Kate Moss and has now secured Pamela Anderson as the face of its Mobile TV ...
Media: Mobile radio use on the increase
02 May 2007
A third of 18- to 24-year-olds listen to the radio through their mobile phones, according...It puts the level of use significantly above that estimated by Rajar, which had suggested a figure of 22%. The news comes as a number of mobile phone manufacturers, including Sony Ericsson, increase ... -olds, 57% listen through their TV, 33% via mobile phones, 39% online and 26% on their MP3 player, even ...
Media choice: Mobile phone cameras
20 Jul 2005 | by Robin Garms, Interactive creative director, Publicis Dialog
in its reception was broadcasting shaky, mobile phone footage of a darkened tunnel. Next, I was viewing a...These images, sent to news agencies in their thousands, may or may not have contributed to the failure of mobile networks that morning, but they certainly changed the way we see the news ... of mobile users hindering rescue operations in their eagerness to get a good shot. The revelation ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
