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RSPCA launches Tamagotchi-style game for mobile phones

19 Aug 2008 | by Staff

LONDON - The RSPCA is adopting a mobile strategy in a bid to encourage responsible pet ownership....The animal-welfare charity has launched a mobile phone-based game called MobiDog, inspired by the Tamagotchi games, which it hopes will help spread the message of responsible pet ownership. RSCPA campaigner Helen Ball said the game was intended to educate users about the Animal Welfare Act 2006, which places a ...

COI weekly drama on mobile phones encourages teens to use condoms

16 Jan 2009 | by Gemma Charles

mobile drama THMBNLS, as part of its 'Want respect? Use a condom' campaign.

Mobile phone ads could break the law

24 Nov 2000

Advertisements sent to Wap-enabled mobile phones could be illegal under the EU’s telecoms data...LONDON (Brand Republic) - Advertisements sent to Wap-enabled mobile phones could be illegal under ... . Mobile phone firms such as Orange and Vodafone recently paid 60bn to the government for the rights to the third-generation mobile licences. ...

Beatbullying in mobile campaign

10 Aug 2006

'cyberbullying' via mobile phones....mobile when they begin secondary education, exposing them to potential phone bullying, Cowley added. Research for the campaign by YouGov found mobile bullying was increasing rapidly; almost 20 per cent of 15 to 17-year-olds questioned said they had been bullied via their phone. Last month, schools minister ...

Mobile soap creator launches mobile calendar for charities

04 Aug 2006 | by by Jennifer Whitehead

LONDON – The first downloadable calendar for mobile phones is set to appear later this year...The calendar is the brainchild of Charlie Salem, the creator of the mobile soap opera 'Ms Cellulite', which is presently being transformed into a television show. Salem hit on the idea of the calendar after an oncologist for ideas about raising funds for the less well-supported areas of cancer ...

Digital News brief: Directgov launches mobile phone version

06 Dec 2006

available on internet-enabled mobile phones. It was created by Cimex.

LBC, Metro and Recycle for London unveil mobile phone amnesty

09 Dec 2005 | by by Julia Pearlman

locals who are keen on upgrading to the newest mobile phones to hand their old handsets over to charity....The mobile phone amnesty is part of a London-wide charity initiative that will launch on December ... . Each mobile phone donated by freepost recycling bags will generate £5 for the charity and will be collected by Planet Mobile UK. The recycling bags can be requested by visiting LBC.co.uk or picked up ...

Londoners told to keep mobiles and cash out of sight

02 Sep 2003 | by Staff,

LONDON - Londoners are being told to keep their cash and mobile phones out of sight in street...mobile phones and that 30% of street crime consists solely of the theft of a mobile. Previous Safer ... recent joint advertising campaign with the mobile phone industry to tell the public that they can have a ... you do have to take your phone or cash out in a public place, be aware of who's around you. Street ...

Eden Project signs up for paperless ticketing via mobile

03 Aug 2007 | by Staff

paperless ticketing system that is run entirely on mobile phones....using the mobile phone, cutting out the need for any print-outs. The Eden Project has teamed up with Swiftpass, which provides the bar-coded ticket, and mobile phone payment system LUUP to make the service ... system using nothing but their mobile phone. The Eden Project opened in 2001 and is home to the world ...

O2 uses mobile technology to encourage Big Brother generation to vote

19 Apr 2005 | by by Jennifer Whitehead

LONDON - The 'Big Brother' generation is being targeted via their mobile phones in a new campaign...they are comfortable and familiar, and mobile phones are a good way of doing this." The Electoral Commission ... , which hosted a live mobile phone text chat with Prime Minister Tony Blair in November last year. Members ... mobile phone chat room -- the first time a UK Prime Minister has used texting to communicate directly ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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