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The ad, which displays stats to users who click on featured footballers, was shared just 50,333 times this week, following 585,286 shares after its launch the previous week . A second ad from the same Nike campaign, featuring footballer Mario Balotelli, also fell through the chart from third ...
Why do my articles look different? Our system recognised you were using a mobile device and presented you with articles in a mobile friendly format. It's part of a major project we're working on to overhaul how our content is best presented to readers depending on how they are accessing it using...
MasterCard is to roll out the next phase of its 'Priceless London' campaign, with activity centring...'s 'Priceless Cities' campaign is active. Paul Trueman, MasterCard UK and Ireland head of marketing, revealed that the brand is preparing a marketing campaign to launch in July, which, rather than focusing on the events ...
Steve Atkinson, formerly group sales director at Clear Channel Outdoor, is to join the US-based mobile ad network AdMaxim as its first vice-president of sales for Europe, the Middle East and Africa (EMEA).
Goviral evaluates the latest viral campaign from Foot Locker, with "ones to watch" from Samsung...continues its ‘17 make-up songs’ campaign, which features new bands and solo artists creating music ...
's Campaign columns, is available from Haymarket, priced 10. Telephone (020) 8267 4919 Jeremy Bullmore welcomes questions via campaign@haymarket.com or Campaign, 174 Hammersmith Rd, London W6 7JP. ...
and audio-recognition app Shazam last month, to offer second-screen extensions for its on-air campaigns ...
Samsung is to go up against Apple and Spotify with the launch of a music store that will allow users of its smartphones and tablets to buy or stream from a catalogue of 19 million songs via a partnership with 7digital.
Why do my articles look different? Our system recognised you were using a mobile device and presented you with articles in a mobile friendly format. It's part of a major project we're working on to overhaul how our content is best presented to readers depending on how they are accessing it using...
the #LGtickethunter hashtag. The first fan to make it to the ticket's hidden location and tweet the campaign phrase ... this in mind we wanted to engage our target audience with an innovative and fun digital campaign that utilised our sponsorship of the LG Arena." The campaign website was designed and built by the Invention team ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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