23 Aug 2011
| by Staff
and mobile.
For the new channels and especially social media, life is looking pretty good in audience ...
01 Mar 2011
| by Hayley Pinkerfield
across EMEA has grown and how we put a lot of effort into sharing best practice from both a campaign ...
and how they are very quickly embracing mobile and social media in particular. The afternoon is spent ...
28 Feb 2011
| by Mark Banham
in the Academy Awards now release a preview or description of their advertisement campaigns during the ceremony. ...
02 Jul 2010
| by Mark Banham
," he said. "How do you get a more educated, more skilled, more mobile workforce? If you go to the East ...
" that would include "education, training, labour mobility, technology, high added value manufacturing ...
04 Jun 2010
| by Mark Banham
Vitamin brand Solgar has launched a campaign for joint-pain product Celadrin debuting on the London...The campaign, planned and bought by MPG Media Contacts, breaks on Monday (7 June) and is aimed at "the baby-boomer generation as well as younger fitness enthusiasts who wish to protect their joints ...
about this campaign and the chance to have Sir Geoff Hurst on board supporting this is fantastic. He ...
03 Jun 2010
| by Mark Banham
The Economist has launched a new provocative poster campaign tagged 'Where do you stand?' which...of its editorial." The campaign was created by Abbott Mead Vickers BBDO, with media planning and buying ...
-second cinema ad. The new campaign follows this shift in strategy features a black backdrop with only ...
27 May 2010
| by Mark Banham
He will work across client business, including supermarket Tesco and restaurant chains Burger King and TGI Fridays, and will report to Chris Wright, head of broadcast at Initiative. Bentall joins Initiative from MediaCom Direct where he spent seven years and, most recently, worked on the T-Mobile ...
29 Apr 2010
| by John Reynolds
mobile operations, said that future digital investments at Bauer "need to show revenue diversification ...
networks, paid-for-content, the role of consumer data, and the role of mobile in the fast-changing digital landscape. Kilbourne said: "We started mobile six or seven years ago. It was really lucrative. But over ...
23 Apr 2010
| by John Reynolds
was valued at 125m apiece. View a gallery of the Sunday Times Rich List 2010 ad campaign here. ...
21 Apr 2010
| by John Reynolds
popular in Asia and Europe. The rise in demand for the iPhone has been aided by deals with new mobile ...