01 Jun 2012
| by John Owens
A long-term campaign to boost the reputation of councils and improve customer satisfaction...by the association representing comms in local government. To a packed conference hall Stokoe said that the campaign ...
was one of the people saying how great the campaign was going to be but I was wrong seven years of the reputation campaign has not worked, he said. The campaign is based around key rules, including building ...
01 Jun 2012
| by Ben Hall
The ad, which displays stats to users who click on featured footballers, was shared just 50,333 times this week, following 585,286 shares after its launch the previous week .
A second ad from the same Nike campaign, featuring footballer Mario Balotelli, also fell through the chart from third ...
31 May 2012
| by John Owens
Council for Campaign of the Year and Nottingham City Council, which scooped both the Value for Money ...
31 May 2012
are backing the campaign, showing their support for Monkey in a video . ...
31 May 2012
| by John Owens
with effective campaigns to explain the cuts, has resulted in the media viewing it far more positively than ...
31 May 2012
| by Danny Rogers
First The Guardian revealed that Boris Johnson's erstwhile media strategist (and newly appointed director of comms at News International), Guto Harri, had sent emails to BBC news executives allegedly warning that unless coverage of Johnson's mayoral election campaign improved, the BBC faced a 'huge ...
30 May 2012
| by Arif Durrani and Ben Hall
The series of ads for the mobile phone retailer feature a ghost-like girl inspired by horror flick ...
in October 2011 as part of a 5m campaign were "unlikely to cause serious or widespread offence ...
advertising".
He said the campaign had been "extremely well received by a large audience who recognise ...
29 May 2012
| by Hannah Crown
A leading health IT company has brought in lobbying help as it seeks to raise its profile in the wake of the collapse of plans for a national patient record system.
29 May 2012
| by Matthew Chapman
out an ad campaign to highlight the £2.2bn it has contributed to the Games.
25 May 2012
| by Loulla-Mae Eleftheriou-Smith
, has launched an emotionally-charged campaign that encourages viewers to call the helpline....Bartle Bogle Hegarty has created the campaign for Missing People, which is launching its new phone ...
to make a call while the ad cuts to scenes of his mother at his family home, alone, with her mobile phone ...
or understood?
"They have managed to create a campaign which communicates in space of 30 seconds, why ...