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Innocent tops the Social Brands 100

The top 10 included a wide cross-section of brands from different sectors, with mobile brand Giffgaff in third followed by three charities: Cancer Research UK, the British Red Cross and ARKive. Cadbury, ASOS, The Ellen DeGeneres Show and the Met Office rounded out the top 10. The Social Brands 100 ...

National Trust launches Wallace and Gromit ads

The charity is running a press campaign created by MBA with mini animations embedded in the creative that can be unlocked by pointing an Aurasma-enabled mobile device at the creative. Additional augmented reality content in the augmented reality campaign includes a behind-the-scenes look at the duo ...

Barclaycard returns to TV for PayTag campaign

, which can be attached to mobile phones and used as a contactless payment device....'. The ad features mobile phones discussing what they are used for by their owners and follows campaigns ... card, a third of the size of a normal credit card, which can be stuck to the back of a mobile phone ... year for contactless payment. We re now committed to a more innovative approach through the mobile ...

Missing People asks viewers to pick up the phone

to make a call while the ad cuts to scenes of his mother at his family home, alone, with her mobile phone ...

Two decades of tuning in to commercial radio

Radio Academy Awards. Next, the RAB's LovesRadioAds app, created by Propeller Mobile, will provide a ... 't fall back more" with the rise of the internet, mobile advertising and the recession. Nevertheless ...

Samsung Olympic spot invites people to 'take part'

is handled by Starcom. To support the campaign, the mobile phone company has today launched a video ...

'The Exclusives' set to hit ITV2 this week

Bauer Media is covering and promoting the programme across its magazine, online and radio portfolios. It has secured LG Mobile as the sponsor of its coverage in a six-figure deal. Here is an exclusive preview of the show, which debuts on 17 May. ...

T-Mobile 'giving Britian what Britain loves' by Saatchi & Saatchi

Louie Spence takes on the role of the Queen in T-Mobile's Jubilee celebration spot in its "what

NCDV 'drag him away' by JWT London

The digital outdoor ad shows a man shouting at a woman. Passers-by are encouraged to get involved by dragging the man to a different screen and away from the woman using their mobile phones. The work was created by Hugh Todd and Adam Scholes, and directed by Samuel Abrahams through Smuggler. ...

Olympic hurdler stars in online rail safety campaign

online and on mobile and a Facebook page has launched that acts as the campaign's hub. M C Saatchi ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.