01 Jun 2012
| by Outdoor Media Centre
By asking questions to a large scale panel and then collecting additional data via mobiles ...
panel, and 2,200 in the dynamic stage of the research, carrying mobile handsets for two weeks, with each ...
people s interactions with outdoor: which types of people search online, search via their mobiles ...
31 May 2012
| by Arif Durrani
iPad and mobile apps for all its flagship titles, and investing in creating online local community ...
a "platform neutral" strategy and adhere to 2012 s local, social and mobile mantra. The idea ...
31 May 2012
| by Maisie McCabe
-based mobile ad network AdMaxim as its first vice-president of sales for Europe, the Middle East and Africa...Atkinson will lead AdMaxim s EMEA sales team as the mobile ad network and consultancy moves ...
will cut through the complexity of mobile because it is the first platform to bring all the options ...
of Central Europe at Leo Burnett, has joined its board.
Khan said: "The future of mobile marketing ...
31 May 2012
technology trial in Reading to test consumer engagement with outdoor ads via their mobile phones. Thirteen ...
31 May 2012
it by expanding into online and mobile platforms, albeit at the cost of heavy investment for less financial return ...
31 May 2012
| by Maisie McCabe
media: Mobile Always in the fridge: Twix ...
30 May 2012
| by Mike Fletcher
The role of mobile in media is constantly evolving, so Mike Fletcher spoke to a number of industry...1. The landscape has changed dramatically
UK mobile advertising spend is projected ...
that the mobile internet audience had peaked at 24.6 million and there were three million tablet owners in the UK ...
as smartphone penetration four years ago.
During the IAB's recent Mobile Engage conference, Twitter's sales ...
30 May 2012
| by Mike Fletcher
launches and scheduled delivery of mobile version of Habbo.
On my way to the airport, I'm on Twitter via ...
29 May 2012
| by Nick Batten
to the eBay fashion store.
Mike Newcombe, director of mobile advertising at IPC, said: "The Marie Claire mobile app will keep fashion fans up to date and in the know, all within a premium, made-for-mobile ...
, which includes a mobile optimised website, a Beauty Genius iPhone app, and a Marie Claire Runway iPad ...
29 May 2012
| by Stuart Knapman
, mobile networks and broadcasters alike. If viewers of the men s 100m final experience buffering, who ...
announced a free, dedicated mobile app that will offer video and live results, while Locog is offering a ...