Close-Up: Are clients leading the way on digital?
30 Apr 2010
companies believe that, when it comes to online, viral and mobile marketing expertise, mainstream agencies ...
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Close-Up: Young runners reclaim the streets with Nike GRID
30 Apr 2010
. Partnering with one of the major mobile location services was an obvious option, but instead, we focused ... , and provided a "sense of place" that wouldn't be achievable solely through mobile platforms. IMPLICATIONS ...
Media Perspective: Copywriter? Want to go client-side? This job may interest you
23 Apr 2010 | by Russell Davies
, but it probably will be if you're talking to mobile, tech-savvy audiences and it certainly indi- cates something ...
Media Perspective: Copywriter? Want to go client-side? This job may interest you
23 Apr 2010 | by Russell Davies
, but it probably will be if you're talking to mobile, tech-savvy audiences and it certainly indi- cates something ...
Media: All About ... Twitter's advertising model
23 Apr 2010
brand to make its first foray into ads recently. Apple announced it is launching a new mobile advertising platform, iAd, giving mobile advertising a much-needed new and creative format. Entering ...
Media: All About ... Twitter's advertising model
23 Apr 2010
brand to make its first foray into ads recently. Apple announced it is launching a new mobile advertising platform, iAd, giving mobile advertising a much-needed new and creative format. Entering ...
The World's Leading Independent Agencies 2010: Strawberryfrog
16 Apr 2010
as marketers. Like leaping into mobile. We all know we need to be "in mobile". The first question is when and where to leap. Mobile phones have become globally ubiquitous, and their internet use in developed ... eerily like: "What is a mobile site for, why should I have one? Oh, and I heard we should have an app". A ...
The World's Leading Independent Agencies 2010: The Jupiter drawing room & partners
16 Apr 2010
the publicised broadband issues, the 98 per cent mobile phone penetration rate, coupled with some of the world's best 3G networks and mobile clouds, mean South Africa is one of the most "wired" countries I've ever ...
The World's Leading Independent Agencies 2010: Fischer+Fala!
16 Apr 2010
is capable of giving results beyond any expectation. Whether it's a movie, an ad, a mobile app or a good ...
The World's Leading Independent Agencies 2010: Grupo W
16 Apr 2010
of in 2010? Now that some tools (mobile, Facebook, Papervision, Unity) are over-explored, I'd like a return ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
