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M&S' Steven Sharp: Why celebrity is vital to our marketing

side. We are now evolving the whole structure so we will not be replacing brand director Ali Jones ...

M&S creates two senior marketing roles to boost fashion

director of marketing at M S, said: "We will not be replacing Ali Jones directly. Rob Weston has taken over ...

The myth of the ageless society

choices, marketing to young and old requires research, insight and sensitivity. BRAND VIEW: ALI CROSSLEY Ali Crossley is executive director of retirement-home builder McCarthy Stone and a former ...

Unilever gets UK approval for Alberto Culver deal with bar soap concession

and lotion lines. Ali Nikpay, senior director and decision maker for the OFT in this case, said: "We ...

Careers: Time for a leap of faith

conundrum in its wake. Ali Wallace, managing director of marketing recruitment specialist Dynamic New ...

Marketing's Power 100

, the optician is aiming to convert its success in traditional media into the digital space. 53. Ali Jones ...

The great January job hunt

to online dating. They should be selectIve about the brands and recruiters they approach. Ali Wallace ...

Marketers face challenge of predicting Go Go Hamsters and other hit toys at Christmas

, or accessories to go with a main gift, rather than lots of little presents.' Expert view Debenhams Ali ...

What it's really like inside Debenhams

is chief executive; Ali Jones is marketing director. ...

Debenhams highlights new focus on design with first TV ad in two years

, radio and direct marketing rolling out soon after. Ali Jones, marketing director at Debenhams said ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.