RBS in-house team leads media relations around Stephen Hester bonus
27 Jan 2012 | by Matt Cartmell
, for example, Mr Hester refusing to accept his bonus. RBS is currently focusing on the former, with robust ...
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Trading Places: this week's people moves
10 Feb 2012 | by Daniel Farey-Jones
is leaving the owner of Mr Kipling and Hovis after a restructure of its marketing operations. ( Marketing ...
The Annual 2011: Top 10 radio ads
20 Dec 2011 | by Staff
SFX: Phone ringing. Mr Fisher: Hello. Aleksandr: Hello! (then slightly more hesitantly) Mrs Karen Fisher? Mr Fisher: No. This is Karen's husband. Aleksandr: Congratulations, er, Mr Husband ... toy is on its way to your Mrs Spouse. Mr Fisher: Er ... Aleksandr: Goodbye, Mr Karen ...
What makes a great marketer?
23 Nov 2011 | by Daniel Farey-Jones
changed from being 'Mr Analytical' in his early career at Hovis and Kraft by discovering at Cadbury ...
Tarnished brands
14 Sep 2011 | by Kate Magee
. It read: 'We are deeply concerned that Mr Sorrentino's association with our brand could cause significant ...
Premier Foods retains Maitland in bid to turn City image around
17 Aug 2011 | by Alec Mattinson
The owner of Hovis, Mr Kipling, Sharwood s and Lloyd Grossman brands saw Mike Clarke become its new CEO earlier this week after a heavy drop in profits, disputes with some of the UK s largest retailers, a falling share price and significant debt. This period of volatility has also seen comms ...
Private View: Robert Campbell and Arnell Vaughan
04 Aug 2011
OK in the 80s for Carling Black Label. But for car insurance? Please, Mr Insurance Salesman ...
Bell Pottinger's Steve Double takes on Rebekah Brooks for Sara Payne news
29 Jul 2011 | by Matt Cartmell
targeted by Mr Mulcaire is unthinkable. The idea of her being targeted is beyond my comprehension ...
Murdochs and Brooks were well coached but needed 'more humility'
20 Jul 2011 | by Matt Cartmell
around the planet would spot the soundbite there, uttered by Mr Murdoch but written surely by an expert. ...
My Media World: Steve Cox
13 Jul 2011 | by Jeremy King
playing The Forum. If I could do it all over again... I d probably not buy my first suit from Mr ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
