Youth and social media
04 May 2012 | by Sarah Gale
and tastes change quickly; we only have to look at the decline (and now possible re-birth?) of MySpace ...
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Bing steps up challenge to Google with new 'social search' feature
11 May 2012 | by Sarah Shearman
it was "a bad day for the internet" . Google s move prompted engineers from Facebook, Myspace and Twitter ...
Google hires first head of marketing for Google+ in EMEA
23 Apr 2012 | by Sarah Shearman
Google has appointed Cristian Cussen, former Myspace director content and marketing, as its head..., Cussen was director of content and marketing for Myspace. Cussen will start in the newly created role ...
Helen Edwards: The fundamental flaw at the heart of Groupon's business model
22 Feb 2012 | by Helen Edwards, PPA Business columnist of the year
? Or is there a danger that it was overvalued and could go the way of Pets.com, Bebo and MySpace? For my money ...
Industry View: After the IPO, what next for Facebook?
01 Feb 2012 | by Sarah Shearman
that in the fast-paced digital world, Facebook, like Myspace or Bebo before it, could see its user numbers fall ... MySpace he did not expect its demise which is a lesson in how something seemingly so big can wither ...
Myspace ties up with Panasonic for social TV venture
10 Jan 2012 | by Sarah Shearman
Myspace is looking to boost its fortunes with a new "social television" venture with Panasonic...Initially, the service will consist of music-focused channels, allowing users to access Myspace ... , via the TV device. Myspace said the service, which can be considered a "content discovery app ... for this. Myspace TV was announced yesterday at the annual Consumer Electronics Show (CES) in Las Vegas ...
Review of the Year: Top 10 marketing moments of 2011
19 Dec 2011 | by Nicola Clark
at non-premium prices.' 7. MYSPACE FALLS FROM GRACE Myspace's fading fortunes are an epic tale ... the position of social networks can be. At its December 2008 peak, Myspace attracted 75.9m monthly unique visitors in the US, according to ComScore. News Corporation bought MySpace for $580m ( 373m) in the same ...
Andrew Walmsley on Digital: Changing the agency game
23 Nov 2011 | by Andrew Walmsley
it bought MySpace from News Corp and announced that Justin Timberlake would be a stakeholder. Unconfirmed reports suggested the price was as low as $35m ( 22.5m); News Corp paid $580m ( 361m) for MySpace in 2005 ... MySpace. ...
Is Facebook finally digging advertisers?
13 Oct 2011 | by Katherine Levy
claimed 800 million members worldwide, has eclipsed all other social networks, including MySpace, Friends ...
Examining Facebook's plan to rule the web
07 Oct 2011 | by Sarah Shearman and Andrew McCormick
competition in the market though. Five years ago we might have been talking about MySpace being dominant ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
