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Helen Edwards: The fundamental flaw at the heart of Groupon's business model

? Or is there a danger that it was overvalued and could go the way of Pets.com, Bebo and MySpace? For my money ...

Review of the Year: Top 10 marketing moments of 2011

at non-premium prices.' 7. MYSPACE FALLS FROM GRACE Myspace's fading fortunes are an epic tale ... the position of social networks can be. At its December 2008 peak, Myspace attracted 75.9m monthly unique visitors in the US, according to ComScore. News Corporation bought MySpace for $580m ( 373m) in the same ...

Behind the ASOS marketing machine

at Channel 4, MySpace and the BBC, where she picked up the Marketing Society Young Marketer of the Year award ...

Retail receives welcome boost in Top 100 Online Brands figures

visitors, comparing favourably with ITV.com (5.6 million) and Fox Interactive Media, home of MySpace ...

Think BR: Google's Groupon bid is a nod to where marketing spend is headed

Groupon - a two year old online couponing business - has turned down a $6bn offer from Google . Just remember: News Corp bought MySpace for $580m; Google bought YouTube for $1.65m and DoubleClick for $3.1bn. Twitter s latest valuation is $4bn. Groupon has first mover and brand building advantage ...

Helen Edwards on Branding: Ask why before you buy

was quickly eclipsed by MySpace, Facebook and Twitter, and ITV didn't have the focus (or, perhaps, the skills ...

PROMOTIONAL FEATURE: Find and target customers in the social media maze

unknown, now we spend the majority of our internet time on the likes of Facebook, MySpace and Twitter. A ...

Trading Places: This week's people moves in advertising, marketing and media

as communications director. ( Marketing ) MySpace international marketing director Lindsay Nuttall has left ...

Helen Edwards on Branding: Revise your social skills

Facebook, Twitter, MySpace, LinkedIn, Ning, Tagged, Friendster, hi5, Classmates, and now Toqqa. If you are familiar with each of these social networking sites, then you are truly ahead of the curve: I made the last one up. Toqqa doesn't exist. It's credible, though, that it could: that a new social ...

Watch the John Lewis Christmas TV ad

to download on iTunes and MySpace with a link planned directly from the John Lewis website. Running until ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.