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Helen Edwards: Lies, damn lies and 'dataviz'

' - inspired by the publication of Information is Beautiful, with its pages of organic swirls, spheres ...

Editor's Comment: Unilever's Paul Polman: a CEO worth every penny

Unilever and its chief executive, Paul Polman, are not in that class. Since he took the helm in 2009, Unilever's share price has risen 68%. This picture isn't perfect: the group's operating profits grew by just 1% in 2011. Today (Wednesday) at Unilever's AGM, shareholders are expected to register ...

Unilever tops 2012 Marketing Society Awards nominations

Maille - Unilever Rachel s Yoghurt (Rachel s Organic) Haygarth Social media marketing ...

Facebook's Everson urges marketers to 'make a bet on us'

, as Everson puts it, "amplify", how many people view their messages beyond organic search is a key cornerstone ...

Unilever chief Keith Weed on how brands must adapt to 'evolution by consumer selection'

apparently never used it. Darwin talked of 'evolution by natural selection'; the organisms best suited ...

Think BR: Brands that grow businesses

Stonyfield Farm, organic dairy products Tsingtao, beer Vente-Privee.com, e-commerce Visa, electronic ...

TfL's Chris Macleod on marketing's battle against Olympic gridlock

parked, with an eye-catching outdoor campaign featuring internal organs affected by air pollution ...

Launching a brand's first ever TV campaign? Here's a five-point plan

. They range from Ann Summers and Rachel's Organic , which took their first steps onto TV in recent months ...

No room in the UK: can new retailers succeed on the high street?

be over. 'I think new brands will come from independents that grow organically,' he says. 'Unless a ...

Helen Edwards on Branding: Devoid of meaning

-Cola enhances quality of life, yet 65% registered a 'strong personal attachment' to the brand. Now we ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.