All about ... Magazine tablet editions
01 Mar 2012
published report, that figure had risen to 71. The top three are Men's Health from Natmag ...
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One publishing chief who still believes in print
10 May 2012
, Mexico and South America." The merger of Hearst's UK offshoot, NatMag, and Hachette Filipacchi in 2011 ... was that we felt there were only a small number of truly powerful global brands in media and print. We (NatMag ...
MAGAZINE ABCs: Digital editions make impact
23 Feb 2012 | by Katherine Levy and Alasdair Reid
tablet take-up. NatMag Rodale's Men's Health, which was down 10.1% year on year for print, reported ...
Katherine Levy: Mag man Salmon looks like a fish out of water at Channel 4
16 Feb 2012 | by Katherine Levy
NatMag in 1994, he has absolutely zilch TV experience. But what he does have from working at Hearst ...
All About ... Magazine industry consolidation
16 Feb 2012 | by Alasdair Reid
Smith and Lizzie Kershaw) departed as a new hierarchy was put in place. NatMag's chief executive, Arnaud ...
Why mags face digital crossroads
25 Aug 2011 | by Ian Darby, Jeremy Lee and Sophie Maden
, the NatMag Rodale monthly, had the highest digital circulation with just 1,746. Hello! also reached four ...
Media: All About UK magazine consolidation
14 Apr 2011 | by Alasdair Reid
Magazines International, may issue a statement when the time is right. Meanwhile, NatMag has declined ... on the prospect of NatMag being able to tout Elle alongside Harper's Bazaar, Nicholas Coleridge, Conde Nast ... . The deal coincides with a restructure on the ad sales side at NatMag with the formation of Hearst UK Cross ...
Media Headliner: Kippin toasts ten years of a very happy marriage
17 Mar 2011 | by Katherine Levy
1997, and the publisher of NatMag's Company for two before that, during his 16 years at the Hearst-owned company. At NatMag, Kippin had also been the publisher at Good Housekeeping. He says his departure ...
NatMag joins Carat's MagazineWorks initiative
08 Mar 2011 | by Katherine Levy
, traditionally a TV advertiser, across all women's brands at NatMag for four months. This deal has been named ... across NatMag brands, including Cosmopolitan and Good Housekeeping. Carat will also provide NatMag ... of this thinking. "Working across the majority of NatMag titles means Johnson Johnson can reach the millions ...
Media: It's now survival of the fittest
25 Feb 2011
waiting for the deal between NatMag's owner, Hearst Corporation, and the owner of Hachette Filipacchi, Lagardere, to go through, the next ABCs for the merged entity could be very different. But for now, NatMag ... -onyear decrease to 400,575. Prima Baby had a shocker, falling 23.2 per cent and NatMag is refusing to accept ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
