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With close to 31 million people attending a Diamond Jubilee party this weekend as the nation unites...Creative directors: Matt Crabtree, Simon Hepton Nation Trust Behind the Scenes with Wallace ...
". The ad was created after the agency contacted Chagrin and conducted a national search for Philpin, who ... an appeal printed in the UK national press. The ad launched last night on UKTV's Gold channel to mark the start of National Ice Cream Week. It will run in intermittent bursts. Taylor Herring bought the media ...
The National Lottery is repositioning itself as a "genuine supporter" of London 2012 and is rolling...The push launches on 10 June with a TV ad based on the story of Team GB athlete Jenny Meadows and her mother Barbara, who was also an athlete, but unable to compete in the Olympics because of a lack of funding. Lottery-operator Camelot's managing director, Andy Duncan, said the size and duration of its ...
British Airways is to tap into national pride with a Facebook promotion allowing Britons
The National Trust is targeting new audiences and young visitors with a Jubilee-themed augmented...time the National Trust has used augmented reality technology and fits in with its growing commitment ... campaign manager at the National Trust, said: "The collaboration with Aurasma is designed to encourage ...
A 60-second spot, created by McCann London, will appear on TV and in cinemas from Tuesday 22 May for two weeks. The national digital TV campaign will run on E4, More4, Gold, Dave, Blighty, Good Food, Home, Really and Watch, while the national digital cinema activity with Pearl Dean will roll out ...
companies that can credibly tap into the national mood that such an event generates. Some suggest ... Elizabeth cleared the streets and galvanised the nation. Significantly, it is companies such as Marks ... the nation, and brands that associate themselves with it in an appropriate way will benefit." Meanwhile ...
Manchester United, Juventus and the US Youth National team. One player will win a place at the Nike ...
, Example and a host of new DJs. The marketing activity will be running nationally across press ...
of interpretations. What some see as nationalism, others would regard as jingoism. Timing is also an issue. If the Y ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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