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Media Bitch's Diary 31 May

Day is anything to go by. Each year the little poppets at the channel's parent company Viacom ...

Tess Alps to become Thinkbox executive chair

As executive chair, Alps will work three days a week instead of her current four, but she will continue to play a key role overseeing the strategy, research and communications output of the organisation ... to three days a week is the only option. Once that's cleared, I will have the opportunity to do a couple ...

BBC retains Premier League highlights package

League said today (25 May). The highlights package includes the Saturday evening 'Match of the Day ... broadcasting rights have switched between ITV and BBC since 1964, when the first 'Match Of The Day' was broadcast. Premier League highlights screened on 'Match of the Day' have been broadcast by the BBC since ...

Bet365 to sponsor French Open on ITV

' singles finals, will be broadcast on ITV1 live, while daily extended live coverage of the 15-day ...

Media360: John Lewis marketer Craig Inglis on surprising consumers

know. We will definitely not know until a day or two before. "I hope it is coming. It could be quite ...

Media360: BA's 'pimped-up' brand campaign followed 'turbulent decade', admits brand chief

on Facebook in the day before it was first shown on TV, Van der Post said. He said that premi ring the ad ... to build a engagement platform. It is very important these days for brands to engage with their customers ...

Channel 4 advertising feels loss of Big Brother

, grabbed the national consciousness in the summer of 2000. The show proved to be a particular hit ...

Resident Evil 6 to sponsor 'The Walking Dead'

to win a zombie experience day. Agostino Di Falco, partnerships director at Channel 5, said: "'The ...

Brother targets small businesses with Channel 4 sponsorship

see every day in our business customers". ...

Local TV 'beauty parade' kicks off

. Originally, the culture secretary's plans had suggested there would be a national "spine" with local ...

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