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Osborne reveals tax breaks for video games producers

for the UK games industry comes on the same day that high-street gaming store Game announced it was going ...

Understanding older women gamers

Who s betting that Britain is facing a looming epidemic of older, female gamblers? Just about everyone it seems including MPs, the National Centre for Social Research and the popular press, who all seem concerned that as a larger number of older women go online it is all too easy for them to morph ...

Naked's Jon Wilkins to host Media 360 in 2012

in the coming days, but to secure your place at the industry's top conference, book your tickets here . ...

Electronic Arts claims Twitter ads exceeded expectations

day and launched a #fifasundays promoted trend on 2 October to capitalise on conversations on Twitter about the Tottenham vs Arsenal football match that day. EA claimed it sparked thousands ...

Duke Nukem slammed for graphic strip club ad

explicit" for that time of the day. The ad watchdog also objected to the scene with the characters ...

Awards set to be biggest media event of the year

More than 1,000 people have already booked their places for the awards, with very limited space on the ground floor of the Great Room, so those wishing to be in the thick of the action are advised to book within the next few days. The list of those attending the event reads like a who s who of media ...

Brands missing out on 33 million-strong gaming market

in association with agency Kantar Media, which conducted a nationally representative sample of 4,000 respondents ...

Activision 'zombie authority' by TBWA\Chiat\Day Los Angeles

To promote the final game in the Call of Duty: Black Ops Zombie series, TBWA\Chiat\Day Los Angeles

Xbox sales boosted following Sony hacking

quarterly results on the same day. Hackers accessed the personal data and possibly the credit card ... in January that it had sold eight million in 60 days since its launch in November. The division's sales ...

Trend report: how to further your career in media as a female

are graduating these days than men and more women are entering the workforce, but at each stage, men are twice ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.