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Campaign Viral Chart: Nike viral stays ahead of Pepsi Max
01 Jun 2012 | by Ben Hall
of times they have been shared on Facebook, Twitter and the blogosphere. Ads launched more than 30 days ...
What brands should know about the dark side of Facebook
31 May 2012 | by Nicola Clark
reports claiming that the average teenager sends 167 text messages a day, there is no disputing ...
Facebook and Twitter target UK SMEs with adspend giveaways
29 May 2012 | by Sarah Shearman
Nation to publish a free downloadable guide, 'Boost Your Business with Facebook', offering practical ... every day, so we hear a lot of their stories, but we don't always hear about the interesting stories ...
LG Mobile launches One Direction competition on Twitter
29 May 2012 | by Matthew Chapman
promoted tweet for the first day of the competition (6 June), so the #LGtickethunter hashtag ...
DHL 'speed of yellow' by 180 Amsterdam
29 May 2012
The activity builds on the brand s partnerships with United and Formula One. A 60-second TV ad shows Ferguson at Old Trafford acknowledging an DHL Express courier as he starts his day. The spot is supported by press, outdoor and digital activity, including behind-the-scenes footage of United players ...
Unilever partners with News Corp and Viacom for digital content
28 May 2012 | by Loulla-Mae Eleftheriou-Smith
days of TV channels when the likes of Persil and Omo and others were sponsoring the 30-minute soap ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
