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Jubilee spirit unites the nation

Almost 31 million people will be attending a Jubilee party as the nation comes together...Contacts suggests that the nation will throw off apathy and make it an event to remember. In 1977, the year of the Silver Jubilee, Britain was a nation riven with industrial strife, nuclear war was seen as a real possibility and the nation really needed cheering up. In 2002 we celebrated the Golden ...

Understanding the customer journey

overview of the numbers. Our total sample was 3,700, broken down as 1,500 on the nationally representative ...

Phones4U horror spot tops 2011's most complained about ads

each encounter around 1,000 commercial communications per day Some topics when used creatively ...

Think BR: Accessing the Olympic pound

for the nation s shopkeepers. A Visa report suggests that consumer spending could increase by 750m over ...

Consumers and their mobile devices

throughout the day rather than prolonged periods of browsing. Tablet users spend the most time on digital devices each day, with one fifth of owners spending between one and two hours per day purely accessing ... other groups. Sixty nine percent of tablet owners had shopped via their device in the last 30 days ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.