15 Dec 1995
| by CLAIRE BEALE
under increasing
pressure since the launch of the National Lottery at the end of last
year. Sales ...
14 Dec 1995
| by GAIL KEMP
The National Lottery took the country - and Adwatch - by storm in 1995.
With 35 appearances...The National Lottery took the country - and Adwatch - by storm in 1995.
With 35 appearances ...
over year
1 National Lottery Saatchi Saatchi/Zenith 3040
2 National ...
------------------------------------------------------------------------
Account Agency/TV buyer %
1 National Lottery Instants ...
08 Dec 1995
subscribers. The
three-week campaign combines national press and radio coverage plus
below-the-line retail...subscribers. The
three-week campaign combines national press and radio coverage plus
below-the-line retail ...
on sales of pounds 5.65 million.
The National Magazine Company has appointed Alison Pylkkanen ...
stories of the day.
Barclaycard is to sponsor In Search of James Bond with Jonathan Ross ...
08 Dec 1995
| by STEFANO HATFIELD
Merriman Herring Levy along for so long (cf
FirstDirect and the former Chiat Day), insisting it wasn...It s interesting to see the Prudential finally coming clean this week,
after stringing Mustoe Merriman Herring Levy along for so long (cf
FirstDirect and the former Chiat Day), insisting it wasn ...
piece in
one of the nationals. Pretty uncontroversial stuff, you d think - unless
it was British ...
08 Dec 1995
quote-driven system, it
is nonetheless a sad day for the City for it marks formally the
beginning ...
08 Dec 1995
to pitch for the pounds 5 million media
planning and buying for Green Flag, the national breakdown ...
01 Dec 1995
| by AMANDA HALL
The words flotation and acquisition are not often heard in PR these
days. Unless of course you...The words flotation and acquisition are not often heard in PR these
days. Unless of course you happen to be talking to David Wright, chief
executive of Citigate
High on the seventh ...
. This, says Wright,
was always the game plan. From day one in January 1988, flotation was
always ...
01 Dec 1995
| by JOHN-PIERRE JOYCE
National Lottery operator Camelot has ended a two month search for an
in-house lobbyist to handle...National Lottery operator Camelot has ended a two month search for an
in-house lobbyist to handle government relations and address MP s
concerns following negative publicity.
Richard ...
the National Lottery and not
to distribute the money, said Brown. Camelot makes a convenient
scapegoat ...
01 Dec 1995
| by JOHN-PIERRE JOYCE
at the national
business press, personal finance publications and trade journals for
financial intermediaries.
Day-to-day press work will be handled mainly in-house through FITM s
extensive marketing department ...
01 Dec 1995
| by NICOLE DICKENSON
.
National adspend: DM 50 million (pounds 23 million)
Mulino Bianco
The Italian food company ...
.
Not only have the ads won several international and national awards, the
campaign has arrested ...
National budget: 10 million Kroner (pounds 1 million)
Centraal Beheer
Creatives at DDB ...