19 Dec 1996
Jean-Paul Gaultier is putting pounds 750,000 behind a pre-Christmas
national television campaign...Jean-Paul Gaultier is putting pounds 750,000 behind a pre-Christmas
national television campaign to promote his scent for men, Le Male,
launched in early 1996. The ad has been art-directed by Gaultier
himself, who promises it will excite . The campaign, through Kenneth
Green Associates ...
19 Dec 1996
wallet behind and mislaid my car keys again, I was
persuaded by the 30-days free trial of something offering me memory
powers beyond my wildest dreams within three days . When the 17 tapes
arrived, I ...
12 Dec 1996
.
RNIB s target agency
The Royal National Institute for the Blind has appointed marketing ...
.
Bathing samples
Johnson Day of the Dead .
Reebok s rugby tackle
Reebok has unveiled ...
12 Dec 1996
on the
National Lottery.
Bass probe
The Monopolies and Mergers Commission is investigating Bass ...
12 Dec 1996
s
clothing but do little to market their brands nationally.
The win is BBH s third from the Sears ...
14 Nov 1996
| by JULIAN LEE
was sourced out of Chiat
Day in Los Angeles for TBWA Europe.
The biggest markets in Europe ...
01 Nov 1996
| by JOHN TYLEE
Burton is taking the blokish route in new national advertising which
pitches the menswear chain...Burton is taking the blokish route in new national advertising which
pitches the menswear chain at men who behave badly.
In work that distances the retailer from its old reputation as the
manufacturer of the post-war demob suit, the ads employ testosterone-
soaked imagery , including the new lad ...
31 Oct 1996
s strategic communications; and in
inserts used in the national and motor press.
The theme was taken ...
music lovers who no longer go to
music stores. And although these are early days for a project likened ...
31 Oct 1996
endless scope for confusion. Companies
are faced with the problem of whether to stick to the national ...
and descriptor for
the Unisource portfolio spanning every national and technical telecoms
barrier. Seminars ...
25 Oct 1996
| by EMMA HALL
film for Smirnoff Black; best post-production went to
Tom Sparks at Smoke and Mirrors for GGT ...