19 Dec 1996
Direct-marketing agency WWAV Rapp Collins is financing a Christmas Day
DRTV ad for its five...Direct-marketing agency WWAV Rapp Collins is financing a Christmas Day
DRTV ad for its five charity clients from the budget which it would
normally have paid for corporate Christmas cards.
The agency is producing a two-minute commercial for the five charities:
the National Society ...
19 Dec 1996
| by DAVID TEATHER
consumer left
the house, but these days that figure is under 20%, says Doyle. The
battle ...
into the idea,
says chairman of Simons Palmer, Paul Simons, who has been involved from
day one ...
its own
charity link with the National Society for the Prevention of Cruelty to
Children ...
19 Dec 1996
day.
Every Monday, Wednesday and Friday, two huge crates of satsumas arrive
at the office ...
13 Dec 1996
| by GARETH ZUNDEL
World Aids Day attempted to present a unified approach to the disease
but different societies need...World Aids Day attempted to present a unified approach to the disease
but different societies ...
This year World Aids Day asked us to believe in one world, one hope .
While there is merit in a single message and single identity for such a
day there is not and, for the forseeable future must not, be a ...
13 Dec 1996
a
new American TV channel producing a diet of romantic films 24 hours a
day, the gathering...The Queen would certainly not have been amused. Seven of the world s
best-selling female authors gathered in New York to provide Diana,
Princess of Wales with ideas for the future. Ostensibly publicising a
new American TV channel producing a diet of romantic films 24 hours a
day, the gathering ...
13 Dec 1996
| by LISA MOORE
national press
campaign around the time of the finals. The regional publicity campaign
primarily ...
October and 56 minutes of news
coverage the following day plus extensive column inches. A Dutch ...
up by so many regional
newspapers successfully highlighted the event as national as opposed ...
13 Dec 1996
| by KATE NICHOLAS
the rehearsal of a bi
national emergency plan only ten days before the incident. Eurotunnel
president ...
on copyright fees
by national newspaper publishers. The Newspaper Licensing Authority,
backed by all national newspaper groups apart from News International,
enforces a two pence levy on all press cut ...
13 Dec 1996
specialists FFi and Hall or Nothing are handling
public relations for London Music Week, the three-day international
music congress and seven-day live music festival, scheduled for 26
April.
PR Week takes ...
13 Dec 1996
| by REBECCA DOWMAN
into national constitutions and, more generally, on how to make
Brussels rules work for you ...
13 Dec 1996
| by OUR PARLIAMENTARY CORRESPONDENT
.
We want people to think how they would feel if they wake up the day
after polling and realise John ...