19 Dec 1997
| by TIM ASHTON
and just got
lucky by being even more crap than usual one particular day.
Sainsbury s won my heart ...
that is part of a
larger Christmas campaign. A bit too much cheese for my liking.
These days, I find ...
hopes, quality of scripts.
The campaign got off to a good start by being voted the nation ...
12 Dec 1997
| by KATE NICHOLAS
, but for businesses operating in the
rainbow nation, the process of change is only just beginning...., but for businesses operating in the
rainbow nation, the process of change is only just beginning.
In the new ...
contribution to rebuilding
the nation.
There are two words to describe it - transparency ...
something of a holy grail these days but Francois Baird,
chairman of Edelman affiliate Baird s, says ...
12 Dec 1997
| by SIR BERNARD INGHAM, who writes for the
. Last
week, for example, I counted nine ministerial articles in the national
dailies..... Last
week, for example, I counted nine ministerial articles in the national
dailies ...
impression is that scarcely a day goes
by without the Government reserving space for some ministerial ...
12 Dec 1997
| by JULIETTE GARSIDE
of the Government s National Grid for
Learning....Schools IT supplier RM has hired Grayling to promote it as one of
the leading developers of the Government s National Grid for
Learning.
The Grid, to be launched next autumn, will be a library of educational
material for primary and secondary schools, accessible via the internet
from classrooms, homes ...
12 Dec 1997
| by IAN DARBY
national and trade media relations, following a
pitch....Parcels carriers Lynx Express has appointed McCann-Erickson Public
Relations to work on its national and trade media relations, following a
pitch.
...
12 Dec 1997
| by IAN DARBY
The National Magazine Company s director of communications Eileen
Wise has brought in two senior...The National Magazine Company s director of communications Eileen
Wise has brought in two senior press officers. Emma Winsor-Cundell
arrives from Market Access, where she was seconded to Conservative
Central Office during the election campaign. Emma Owen previously
handled PR for Madame Tussaud s Rock ...
12 Dec 1997
| by MARK HUNTER
pregnant women to give up smoking it
produced a baby monitor booklet which helped women produce a diary ...
supplement every
day, increasing their intake of fresh fruit and vegetables and eating
fortified foods ...
Lesley
Brend.
This blanket approach was fully justified by the media s response. On
the day ...
12 Dec 1997
| by POPPY BRECH
.
Results
The launch was covered on 17 national TV bulletins and 92 radio
programmes.
The appeal also received blanket coverage in the national and regional
press including a piece in the Financial Times.
Many nationals carried a poppy on the masthead and a large number of TV
presenters ...
12 Dec 1997
. Quite how serious will become apparent
during 1998. It gave up its national radio sales house ...
frequency and a less
attractive national AM frequency.
If Capital had pulled off the deal it would ...
national station attached. This would have
restored its audience share in London to around 25 per cent ...
12 Dec 1997
| by JENNIFER WHITEHEAD
days leading up to the verdict were very busy for Virgin Net
and on the day of the verdict they recorded up to 80 hits per second,
adding up to seven million hits that day. A large number of these were ...
,000 to 80,000 and the Virgin Net web site is
now averaging 1.7 million hits per day, up from an average ...
to remove filters
