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STOP PRESS: Fishburn-Hedges wins legal brief

11 Dec 1998 | by SOPHIE BARKER

Fishburn-Hedges has won a three-way pitch to handle national PR for law firm Eversheds (PR Week...Fishburn-Hedges has won a three-way pitch to handle national PR for law firm Eversheds (PR Week, 16 October). Citigate Dewe Rogerson and Financial Dynamics also pitched for the six-figure fee account. FH will promote the law firm in the UK financial and general press and the international ...

FOCUS: BROADCAST - Spoilt for new media choice - Television, radio and the internet are becoming ever more compatible making it easier than ever for public relations people to reach a broader audience

27 Nov 1998 | by MARY COWLETT

into the nations favourite dramas. However, on radio at least, achieving this objective seems to be more a case ... websites were also targeted. On the day of the launch, Bulletin filmed the event at London ... was accessible over the internet for several days. Audiences were also able to access BBC News reports, Radio 5 ...

Band and Brown lands TNT International PR

30 Oct 1998 | by SOPHIE BARKER

with TNT International s marketing team, headed by national marketing manager Sophie Watson. TNT ...

Direct action at the IoD: As director general of the Institute of Directors, Tim Melville-Ross is on a mission to project a more positive image of business to a cynical public. Rob Gray reports

02 Oct 1998 | by ROB GRAY

-Ross. There are also plans to launch a National Forum on the Purpose and Values of Business ... for the IoD s next annual convention, on 28 April 1999. Melville-Ross describes the National Forum ... also like to see business studies given a greater role in the national curriculum. He fears that many ...

Diary: Harvard PR shot an e-mail into the air, it fell to earth they knew not where

25 Sep 1998 | by IAN DARBY

My spies tell me that recruitment competition in the IT sector is hotting up by the day....My spies tell me that recruitment competition in the IT sector is hotting up by the day. It seems that Harvard PR has embarked upon a ruthless e-mail recruitment drive to snare the best in the industry. Last week Andrea Kruck, PA to Harvard s MD Nicholas Taylor, sent out e-mails across ...

FOCUS: RECRUITMENT - Making the jump through the ranks/Employers are spoilt for choice as far as graduates go, but when it comes to finding skilled, middle level staff, the situation is somewhat grim Mary Cowlett reports.

18 Sep 1998 | by MARY COWLETT

marketing and PR people on maternity leave. Others including Eurotunnel and the National Council ... . But companies need to look at the messages they are delivering to recruits, as these people may one day ...

Diary: Big cheese with animal magnetism wins Yellow Pages

18 Sep 1998 | by Ian Darby

I ve heard of some peculiar ways for agencies to celebrate account wins in my time but Christopher Broadbent, chairman of Barclay Stratton, impressed me with his reaction to the agency s recent Yellow Pages appointment. Broadbent was driving down to Sussex for a few days rest when Yellow ...

Platform: Being cruel to be kind can increase profits - If you want to achieve effective internal communications you can’t always afford to be Mr Nice Guy, says Alan Riley

11 Sep 1998 | by ALAN RILEY

and control systems manufacturer ICS, did. Cooper describes day one as the new MD: I arrived at 10am ...

Scoot seeks a sales boost with wider PR remit

04 Sep 1998 | by SOPHIE BARKER

owns Scoot, said: The aim is to increase usage. We have probably increased it by 10,000 a day ...

FOCUS: BUSINESS TELEVISION - BTV is now at a screen near you/High quality business television that is delivered directly to PCs offers huge potential for training as well as enabling broadcasters to reach wider audiences. Nick Purdom reports

17 Jul 1998 | by NICK PURDOM

content based on the national curriculum to two schools. DBN technology is ideally suited ...

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