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Campaign Hall of Fame: Chairman’s comment

where Lord Kitchener was chosen rather than the king to appeal to the nation and was (unfortunately ... advertising, conveying its convenience message with a wit and memorability that entered the nation ... sex and extra-marital affairs. Jade Garrett THE TOP TEN UK NATIONAL NEWSPAPERS ...

REVIEW: Marketing and advertising news in the week’s press

Euro RSCG Wnek Gosper, the incumbent agency on Abbey National, has picked up the pounds 10 million...Euro RSCG Wnek Gosper, the incumbent agency on Abbey National, has picked up the pounds 10 ... s The People s Lottery should Branson s bid succeed for the national lottery licence in June 2000. Both JWT ... in January. - Marketing Week Sara Weller, the former marketing director of the Abbey National ...

THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy

takes the piss out of us Brits for not being prouder of our national flag carrier ... Saatchis putting ... and Publicis play out the dying days of their stormy global marriage in the courts as TN files a lawsuit ... competitive and I like to feel stretched - Johnson leaves TBWA London to run TBWA Chiat/Day New York ...

MEDIA FORUM: How digital changed the media landscape in 1999. With all this merger mania around, one or two people in the media business could be in for an extremely brief Christmas break. Along with all things digital, consolidation loomed large in the i

continually improving, and the National Readership Surveys is delivering more than ever. McCall ...

MARKETING MIX - Barry Norman is still hot BBC date ... and why not?

day....Mix was never the sort of child that could resist opening advent calenders ahead of the correct day. Unfortunately, this habit has proved hard to break, as Mix discovered when festive greetings from Beeb.com arrived in the form of a BBC-themed advent calender. The print version ...

Euro RSCG picks up Abbey pounds 10m net bank launch

Abbey National has awarded the pounds 10m advertising account for its forthcoming internet bank...Abbey National has awarded the pounds 10m advertising account for its forthcoming internet bank, codenamed Aquarius, to Euro RSCG Wnek Gosper. Strategic planning has been handed to Carat, which ... within the Abbey National group and will initially launch an online savings account, with other ...

NEW MEDIA - Butlins in e-push to rebuild image

Butlins this week goes live with a new web site as part of a drive to shake off its unfashionable Hi de Hi image. The Rank-owned family holiday brand is offering an exclusive free day ... for a coupon for a free day at a Butlins resort, customers can also buy a limited range of holidays ...

Burton ads go to WARL as it moves away from Grey

pounds 1m, currently running on national TV and in the press, and supported by direct mail, internet ...

McDonald’s in web venture

McDonald s this week unveiled its first UK web initiative. The site ties into its sponsorship of the millennium celebrations and positions the brand as caring and community-focused. The site supports McDonald s Our Town Story project, part of the Millennium Experience National Programme. Run ...

Stop Press

in the UK, billing pounds 1m a month in web advertising alone. Abbey National has signed as a ... . The rival bid would come from Finalrealm, a company formed by Banque Nationale de Paris SA s Paribas ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.