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Media choice/christmas day schedules

of the year - ITV s biggest Christmas Day audience share in living memory. ...

BBC promotes comedy in ’Perfect Day’ sequel

The BBC is poised to unveil its biggest corporate push since the high-profile Perfect Day film...The BBC is poised to unveil its biggest corporate push since the high-profile Perfect Day film ... of two films which will air on Christmas Day, and continue into the millennium. The films ... at 5.30pm and 8.30pm on Christmas Day around EastEnders. The BBC traditionally takes the lion s share ...

OPINION - Branson lottery bid heralds first marketing fight of next century

for the National Lottery licence will tee up one of the first great marketing and PR battles of the next century...for the National Lottery licence will tee up one of the first great marketing and PR battles of the next century ... for the National Lottery, which has seen sales reach a plateau. Peter Davis, the man who ran the previous lottery ... be the same this time. A Branson bid is, however, great news that will enliven some of the dog days ...

MARKETING MIX - Barry Norman is still hot BBC date ... and why not?

day....Mix was never the sort of child that could resist opening advent calenders ahead of the correct day. Unfortunately, this habit has proved hard to break, as Mix discovered when festive greetings from Beeb.com arrived in the form of a BBC-themed advent calender. The print version ...

Euro RSCG picks up Abbey pounds 10m net bank launch

Abbey National has awarded the pounds 10m advertising account for its forthcoming internet bank...Abbey National has awarded the pounds 10m advertising account for its forthcoming internet bank, codenamed Aquarius, to Euro RSCG Wnek Gosper. Strategic planning has been handed to Carat, which ... within the Abbey National group and will initially launch an online savings account, with other ...

Abbey chief quits to join Sainsbury

Abbey National s marketing director, Sara Weller, has quit and is set to take a senior marketing...Abbey National s marketing director, Sara Weller, has quit and is set to take a senior marketing ... . Meanwhile, Weller s departure has promoted a restructuring of senior marketing roles at Abbey National ... to Andrew Pople, Abbey National s managing director. Pople said: Gary s retail experience ...

ANALYSIS - How we sold the Dome to UK brands - Kevin Johnson, former commercial director at NMEC, explains how he and his team set out to raise pounds 150m in sponsorship deals for the Dome

exclusivity was key, the Millennium Dome and its associated National Programme must offer investors a real ... and be perceived as having fabric of the nation status but, more importantly, it would be leveraged internally ... in turn provided a logical link with M association with the National Identity Zone in the Dome ...

DIRECT - C&W in Christmas discount calls mailer

Cable We want to give something back to our customers at Christmas. With the international call cap, we can enable them to talk to friends and relatives abroad on Christmas Day cheaper than BT. Rapier s work for C s Direct Marketing Association/Royal Mail Awards. It took first place ...

Jacob’s sticks to ITV’s Millionaire after sales rise

on Christmas Day at 6pm, 8.30pm and 10.30pm. Tracking research from the first series that Jacob ...

Guinness TV ad to call millennium last orders

Guinness will be the last brand to advertise on ITV this millennium and Bell s Whisky the first in the next, following a deal between Diageo and Granada. Diageo beat off rivals, such as IBM, Abbey National and BT, to buy the entire last break of 1999 and the first break in the new millennium ...

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