29 Jan 1999
| by ROBERT DWEK
Any day now, Vauxhall will be announcing a major branding
initiative....Any day now, Vauxhall will be announcing a major branding
initiative.
At the time of writing, Vauxhall's marketing operations director, Andy
Jones, felt the embargoed info was too hot ...
, the mailings were supported by a
direct response campaign in the national press, created by Rainey Kelly ...
29 Jan 1999
| by FRANCESCA NEWLAND
, as the agency s chief executive and
managing director, Mark Lund, moves away from the day-to-day running...Delaney Fletcher Bozell has promoted two of its staff to the
position of joint managing director, as the agency s chief executive and
managing director, Mark Lund, moves away from the day-to-day running ...
to be more involved with pursuing
multi-national business. It s important to evolve the agency ...
29 Jan 1999
| by HARRIET GREEN
The unlikeliest people want to manage our money these days. First
the supermarkets, humble...The unlikeliest people want to manage our money these days. First
the supermarkets, humble purveyors of washing-up liquid, tomatoes and
dried lentils, offered us competitive savings accounts ...
.
Behind the glossy brand names are alliances with existing players -
Safeway is linked to Abbey National ...
29 Jan 1999
| by KATE NICHOLAS
in that
while both the media and political infrastructure is very much focused
on national interests ...
East or the US, while the media is
national by definition. When the media says home it means Sweden ...
29 Jan 1999
| by CLAIRE COZENS
The National Canine Defence League is looking to expose the cruelty
of destroying healthy dogs...The National Canine Defence League is looking to expose the cruelty
of destroying healthy dogs in its latest campaign through TBWA GGT
Simons Palmer.
The drive takes the NCDL into the cinema ...
be rolled out nationally if the campaign proves
successful.
Clarissa Baldwin, the chief executive ...
29 Jan 1999
| by JULIETTE GARSIDE
The National Federation of Women s Institutes (NFWI) has appointed
its first in-house public...The National Federation of Women s Institutes (NFWI) has appointed
its first in-house public relations officer, Sangeeta Haindl, in a bid
to shed its jam and Jerusalem image. Prior to this the NFWI had used
the services of Harrison Bergman.
...
29 Jan 1999
| by MAIRI CLARK
national
press and TV campaign....It's good to see that clients are as reliable as ever. This week,
Virgin Radio signalled its intention to be a brand beyond its flagship
presenter and co-owner, Chris Evans. The station also unveils a national
press and TV campaign.
While there's no sign of the ginger one in the fairly ...
29 Jan 1999
| by CLAIRE COZENS
-outs and Glenn Hoddle s faith in
alternative training methods in a national poster campaign to promote a
new...Talk Radio takes the mickey out of the England football team s poor
performance in penalty shoot-outs and Glenn Hoddle s faith in
alternative training methods in a national poster campaign to promote a
new weekday drivetime show, Sportzone.
The ads were created by Saatchi penalty practice , shows ...
29 Jan 1999
| by BERNARD INGHAM
Special Forces
raid: without warning. Not so much as a hint of a leak. This is so
unusual these days...Special Forces
raid: without warning. Not so much as a hint of a leak. This is so
unusual these days ...
already
extensively leaked its Bill, to be published on the day of Mr Ashdown s
bombshell, to abolish ...
they felt, having their day messed around by Paddy?
I only ask because the Government has just ...
29 Jan 1999
| by ANTHONY CLARK
Sense, the National Deafblind and Rubella Association, is to lose
its fundraising...Sense, the National Deafblind and Rubella Association, is to lose
its fundraising and communications director Jim Swindells in April. He
is joining animal welfare charity Blue Cross as director of fundraising
and marketing, leading a team of 27. The charity is now looking to
replace Swindells, who ...