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Analysis: News Analysis - Is cross-selling the way to steal blue chips from the nationals?/RBI has

31 Jan 2000 | by LEXIE GODDARD

-chip clients from national newspapers and management magazines like Haymarket s Management Today....-chip clients from national newspapers and management magazines like Haymarket s Management Today ... , calling them twice a day, says VNU deputy managing director Jonathan Ross. VNU now dominates ... the number of business people that just one national newspaper can deliver, says White-Smith. We also ...

Diary: Day Out At ... The Millennium Dome - Colin Grimshaw checks out the monstrous blancmange

31 Jan 2000

. 12.30pm The space capsule ride in Home Planet is the best experience of the day. We re exposed ...

How To Get Ahead: My Guru

31 Jan 2000

Tim Jennings, head of day-to-day sales at the Daily Mail, nominates David Proctor, formerly ad...Tim Jennings, head of day-to-day sales at the Daily Mail, nominates David Proctor, formerly ad manager on the Hertfordshire Advertiser. I went to work for David as a display sales executive at Home Counties Newspapers in 1976. We used to go out on sales calls and he would whistle a lot ...

How To Get Ahead: Working Abroad ... Cambodia - If you can hire an elephant or pop out to buy an AK47, you must be in Cambodia

31 Jan 2000

Melanie Leathers, client development group head at the National Magazine Company, had an unlikely...Melanie Leathers, client development group head at the National Magazine Company, had an unlikely sales job in Cambodia. I worked as a sales and marketing consultant for a water purification company that supplied water to the United Nations bases. They wanted me to open an office ...

IHT to form ad alliance with UK paper after German deal

31 Jan 2000 | by COLIN GRIMSHAW

The International Herald Tribune is looking to form an advertising alliance with a UK national...The International Herald Tribune is looking to form an advertising alliance with a UK national paper, having signed a similar pact with Frankfurter Allgemeine Zeitung. IHT ad director Stephen Dunbar-Johnson revealed discussions were taking place with a UK newspaper and was hopeful ...

Diary: Rant

31 Jan 2000

into your target market, but these days I think of myself as your general cosmopolitan London geezer...Enough! Will people stop e-mailing me stuff about a website called TotallyJewish. Okay, I may fall into your target market, but these days I think of myself as your general cosmopolitan London geezer, rather than falling into some handy racial stereotype. I may enjoy the odd bagel with lox ...

MOVERS

31 Jan 2000 | by LEXIE GODDARD

. David Hoath will join the Newspaper Society as national development manager from 1 February. Hoath will take over the day-to-day running of the team responsible for marketing to national newspapers. He ...

Capital Radio launches Life digital station

31 Jan 2000 | by RACHEL MINTER

Capital Radio launches its digital channel on the Digital One multiplex this week. The station, called Life, will broadcast 24 hours a day exclusively on Digital One, and will position itself ... national stations to be broadcast on the multiplex. The next channel in line to launch digitally is a ...

Radio spend hits record

31 Jan 2000 | by MediaWeek

for the same period on 1998. Radio has also continued its shift from local to national advertising. The final quarter of 1999 saw local revenue down 4% while national advertising rose 22%. Local advertising made up ...

Manchester Evening News to build Channel M sales team

31 Jan 2000 | by RACHEL MINTER

at the end of February. Liz Storer, previously national advertising sales manager of the Manchester ... market and brand advertisers, she said. I am in talks to secure sponsorship deals with national ... , with experience of negotiating with national brand advertisers, to join the Channel M team ...

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