weeks and will see packs of dogs in major cities walked several times a day. Kerry Matheson, marketing ...
behind the firm's new anti-thrombotic drug Exanta. His working day has recently changed radically thanks ... the quietest part of the day to prepare for a busy schedule of meetings. He has been preparing ... featured in the day's coverage with articles about the developments in Exanta - an anti-blood clotting ...
took the number of site visits up to 40,000 within a ten-day period. The 'guesstimation' campaign ... 's worldwide site of the day, and within a fortnight of the first editorial coverage over 100 sites worldwide ... ,000-6,000 visits per day without any marketing support. ...
three days on location in Manchester, Madrid and Milan by director Wayne Holloway, though production ...
the testimonials of people who had given up smoking through using the lozenge. Two product launches took place ... -disciplinary approach to giving up smoking. Tailored efforts were made to communicate with doctors, nurses ... weight to the launch. Coverage in seven national newspapers, ten consumer magazines and over 15 minutes ...
yet to be diagnosed. A National Service Framework for Diabetes is being developed by the government ... linked with the Royal National Institute for the Blind to raise awareness of diabetes and its associated ... addressed by Sir Steve, who then hosted a private dinner with the winners. One hundred pieces of national ...
, and Promote PR for trade and national media relations work. Bell Pottinger has worked with LA Fitness ...
specialist firm Interbrand; and special events firm GMR Marketing. Wendi Taylor Nations, the senior vice ...
and Plan There were five target audiences for media coverage of the sponsorship: local, national ... journalists, gaining a high profile in the season's first week. National coverage of the story included ...
NEW YORK - Gateway, the computer maker and retailer, has dumped its US advertising agency, Siltanen/Keehn Advertising, less than a week after its latest television advertising for the company broke.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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