% in the past six years and the first to go straight to number one, since the National Lottery in the mid-90s ... of Howard. The first broke on Boxing Day, showing Howard in bed promoting the Halifax current account. Three ...
to stop" is the message behind this anti-smoking campaign entitled "vicious cycle". The campaign focuses on the reasons why people start smoking and link them into how difficult it is to give it up once you're hooked. In one execution, a girl with yellow teeth is pictured, along with the copy: "You smoke to look cool ...
the national figure of 44 per cent. More than 90 per cent of staff are on permanent contracts. "These figures ... hours a day and seven days a week," he said. "There are some really good freelance people available ...
the national figure of 44 per cent. More than 90 per cent of staff are on permanent contracts. "These figures ... hours a day and seven days a week," he said. "There are some really good freelance people available ...
. In individual markets, TBWA made some noise in a year that was defined by its quietness. TBWA\Chiat\Day won ... both the $40 million Abbey National account and the $25 million McCain Foods business. Meanwhile, Asia ... , became the worldwide creative director, overseeing creative at TBWA\Chiat\Day New York. TBWA's president ...
, the ZenithOptimedia chief executive, said. National newspapers saw their third quarter ad revenue drop by 6.5 per ...
was appointed by the National Trust to help it refine its acquisition and retention strategy. It also won a ...
LONDON - Abbey National is reviewing its digital creative advertising account and is holding a...of creative agencies to pitch for the business. In February last year, Abbey National unveiled a major ... RSCG Wnek Gosper Partners. TBWA unveiled its first work for Abbey National in September to support ... the rebranding of the name, logo and colour scheme used by Abbey. In June, Abbey National hired Angus Porter, a ...
The IPA has appointed Sue Green to take over the day-to-day administration of its pension scheme
for Donations Day Timescale: May-September 2003 Budget: Retainer, project cost undisclosed...of the charity in the financial community. Strategy and Plan Mako's PR team decided to create a day ... , Children in Crisis - by giving either a percentage of the day's profit, a lump sum or donating their dealing commission for the day. The inaugural Dealing for Donations Day (DfDD) was set for 18 September ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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