21 Dec 2005
, consequently, few brands target. The market has changed considerably since the days when Brut and Old
Spice ...
it every day, according to TGI. Moreover, men are not very adventurous when it comes to experimenting ...
09 Dec 2005
/art directors: Dan Hubert, Amber Casey
Media agency: ZenithOptimedia
Exposure: Outdoor, national press ...
Creative agency: Archibald Ingall Stretton
Writers: Matt Morley Brown (AIS), Jonny Watson (Dais)
Art directors: Martin Lythgoe (AIS), Dan Harrison (Dais)
Media agency: MediaCom
Photographer: Graham Young ...
09 Dec 2005
,000 responses in just eight days. Primary tests conducted in six department stores across the region
showed ...
been featured on The Oprah Winfrey Show every day for an entire week and
on The Ellen DeGeneres Show. All this was backed by a national roll-out
of the poster work in most major US cities. Unilever ...
02 Dec 2005
interview that is three days away. She repeats remarks
made by a male voiceover, in a high-pitched voice ...
02 Dec 2005
-production: The Mill
Audio post-production: Wave
Exposure: National TV, radio, online
THE LOWDOWN Wieden Rich ...
Nations' World Food Programme is using a TV campaign to
expose the fact that more than 850 million people ...
-Brown
Art director: Steve Stretton
Planner: Carole Lowe
Exposure: National DM
THE LOWDOWN The Air ...
01 Dec 2005
| by by Staff
LONDON - NiQuitin CQ, the smoking cessation brand, is to embark on a customer relationship.... The activity will encourage consumers to give up smoking by using NiQuitin CQ products, which include lozenges, mints and patches.
The drive comes as smoking-cessation brands bolster their spends ahead of a proposed government ban on smoking in public places.
If passed, the bill will come into effect ...
30 Nov 2005
| by by Ed Kemp
-cold variant with a national poster campaign using the strapline "Well you wouldn't want a warm beer, would you ...
30 Nov 2005
NiQuitin CQ, the smoking cessation brand, is to embark on a customer relationship management.... The activity will encourage consumers to give up smoking by using
NiQuitin CQ products, which include lozenges, mints and patches. The drive comes as smoking-cessation brands bolster their spends ahead
of a proposed government ban on smoking in public places. If passed, the bill will come into effect in summer ...
30 Nov 2005
claimed several national and European awards. Having built his marketing skills in the Middle East ...
of national advertising and loyalty. Rowell has also held roles at Nestle's pet food division and PepsiCo ...
23 Nov 2005
| by by Joanna Bowery
of marketing and sales executives will be recruited to take over Higham's day-to-day roles.
If you have ...