Andrew Walmsley on digital: The year of consumer empowerment
20 Dec 2006
difficult to find the time to step back from the day-to-day pressures of work to look beyond this week
What are the most popular experience days being given as gifts this Christmas?...and spent the week partying with Richard and his wife. FACT FILE - Virgin Experience Days has 25 employees, four of whom are marketers. Its key brands are Virgin Experience Days and The Virgin Voucher ...
difficult to find the time to step back from the day-to-day pressures of work to look beyond this week
The RFU will unveil an England 'away' strip when the nation's rugby team lines up against France
naive infants and oldies alike at yuletide with the tale of how Coca-Cola invented the modern-day image
%. Be prepared. You will have cigar smoke in your eyes and red socks in your face before 2007 is very old ... opera star Katherine Jenkins. - The channel's Christmas Day films are Alice in Wonderland, The Grinch ... Life. - An hour-long Coronation Street Christmas Day special is at 8pm. - Anneka Rice returns ...
five days of its launch and 90% of them said they would be more careful as a result of the campaign ... Nintendo, Blockbuster and the COI anti-smoking brief. Its impressive new business performance was tempered ... projects for the COI - including the anti-smoking brief - reflecting the strength of its strategic planning ...
Nohr pick up the coveted COI anti-smoking campaign. The appointment was no surprise to observers, given ... . In total, more than 26,000 people responded to the offer of a free five-day pass. PREVIOUS WINNERS ...
department that it retained the Orange Goldspot national cinema campaign following a head-to-head pitch ... to get the whole nation to sample, so the 'Great British Bean Poll' ad campaign was born ... generated massive PR coverage, including a five-minute feature on Channel 4's Richard & Judy. The day after ...
nations. Somewhat more recently, Jeremy Paxman this month branded the annual broadcast dull and called ... of the nation not only from an increasing number of TV channels, but also from an alternative Christmas message ... and to try to find some calm in our often chaotic lives. Among the excitement of Christmas Day, the Queen ...
of merchandise. The agency's research fed into the retailer's first national ad campaign so successfully ... and the Department of Health, represented on the day by public health minister Caroline Flint. The high-profile event gained positive coverage in several quality national newspapers. Another of its assignments had ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.