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Griffiths on mobile: Improving customer experience is key formobile TV to take off

few days after my copy deadline on the same subject.

2006 round-up: The year of digital?

12-13 per cent market share by the end of 2006. It will have overtaken the national press by the end ... . This year, the IAB announced a user survey in partnership with the National Readership Survey, billed ... -media agreements and, as 2007 approaches, many people in the industry are counting the days for separate digital ...

Editorial: Individuals will define the digital age

bitter-sweet twist, was relaunched on the very day its co-founder passed away. Most interesting of all ... . Star of the show that day was Richard Duvall. It might have been a vision that anyone who had ever ...

Digital direct: Personalising emails helps marketers to win newcustomers

its emails to coincide with the time of day their prospects first enquired about its product ...

Analysis: McDonald's unveils digital strategy

. He says the agency s appointment signals an elevated commitment to digital by the global multi-national ... .9 million people - which equates to 0.6 per cent of the world s active internet population. The multi-national ...

Gaffney on America: Surfing USA: why it's time the politicians gotthe internet bug

to the news these days, which is dominated by corruption and Iraq. But that s another leap of faith ...

Sony Bravia: Campaigns like no other

references to the site from the Technorati search engine and tallied it every day, says Fred Whitton ... ) and Spannerworks (traffic measurement). It s early days, but, during the week the TV ad aired, there were more ...

HMV's new digital master

board-level role. Lask, who begins his new job the day after we meet, can do little about the economy ...

Site design: How to web 2.0 your web site

company and read them every day as this will inform your web 2.0 activity. 4. Avoid the corporate look ...

Terminator: Time for creative teams to focus on the truth well told

I read a quote the other day from a German fellow on the suspicious subject of being trendy

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.