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The Observer will be the first national newspaper to offer MemoStick post-it effect advertising...Oxfam will be the first advertiser to adopt the medium, which will appear stuck on to this Sunday's Observer Sport Monthly. On the post-it style sticky note, Oxfam will encourage people to ask for its white wristband to wear for World Poverty Day on 17 October. The second brand to use a MemoStick will be broadband ...
The7stars is headed up by: Colin Mills, former Carat managing director; Jenny Biggam, former Carat marketing director; and Mark Jarvis, the agency's former head of media. The two-way pitch will determine the winning agency the task of promoting the firm on national TV, in the press and online. Pitches ...
Oxfam is using the new medium to encourage people to ask for its white wristband to wear for World Poverty Day on October 17. People can get the wristband by joining Oxfam's current "I'm in" campaign by text or internet. It is the first time the front cover of a major title has featured a sticky note ...
of this paper and each day that goes by they are doing it more and more." Jeremy Dear, general secretary ...
expect product immediately these days, making online the most convenient vehicle for delivering ...
in the guide since its launch 25 years ago to adopt 1982 prices for a day (an average 62p a pint). Events
. So all the talk among the TV sales chiefs at recent fishing and golf days has surrounded the million ...
on the same day as a new breakaway that specialises in 60-second branding ads exclusively for ITV, just ...
a lunch table with a senior industry exec these days without the subject bubbling up well before ...
National Geographic has unveiled details of the UK launch of its National Geographic Kids title
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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