21 Dec 2007
| by Daniel Farey-Jones
days. Facebook also embraced the brands back , giving them the ability to have their own profiles ...
for the DoubleClick acquisition. 3 Hammers fall on Virgin Media and Emap On the day of Virgin Media s launch ...
21 Dec 2007
| by Nikki Sandison
LONDON - Depaul Trust, the national youth homeless charity, has launched a one-day campaign today...The ad, created by Publicis, focuses on young people who will have no roof over their head on the winter solstice. While most people think of it as the shortest day of the year, for those without a warm ...
to Depaul Trust. It is a particularly timely campaign being the Friday before Christmas and a busy day ...
21 Dec 2007
| by Nikki Sandison
at the beginning of January, as part of a £3m cross-media campaign, including national TV and print advertising
20 Dec 2007
| by Joe Thomas
Day. The promotional drive includes a comprehensive direct marketing campaign, including a 30 second ...
20 Dec 2007
| by Nikki Sandison
time together in its latest TV campaign, which breaks on Christmas Day....and seven times a week on holiday. The 60-second ad will air on Christmas Day. Ongoing full and 30-second ...
19 Dec 2007
| by Ed Kemp
The naming rights partner of the knockout tournament E.ON will work with Carlsberg and National ...
pledges to save energy by making behavioural changes in their day-to-day lives and when travelling to football matches. Under the partnership National Express will provide a free coach for travelling ...
19 Dec 2007
| by Nikki Sandison
The campaign, the website and the car all launch in the UK on Boxing Day, rolling out to 27 countries in the first few months of 2008. The website is sufpported by an online advertising and email marketing campaign, also created by Syzygy. TV and print advertising was created by JWT. Syzygy will adapt ...
19 Dec 2007
| by Nikki Sandison
LONDON - The ASA has banned a Flybe.com national press ad for misleading customers about the prices
19 Dec 2007
| by Jane Simms
, and newspapers had a field day with
its £400,000 price tag. Bright colours and creative jargon might work in a ...
in decline, the brand has responded with an overhaul of its
range, backed by a £7m national press and radio ...
in its
chocolate recipe. It attracted 6000 complaints within days, highlighting
both the speed at which ...
19 Dec 2007
| by Lucy Barrett, Editor, Marketing
in Marketing reminds us all how important a role the industry plays in the day-to-day lives of consumers, who ...
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