The campaign created in house will concentrate on consumer health, running across national press, poster and a range of below the line activity including a sampling drive. Jo Simmonds, head of brands at Innocent said: "Making sure you eat your five portions of fruit and veg is a great way to get healthy ...
LONDON - Wickes, the DIY chain, is launching its first national TV ad campaign in almost ten years...The campaign, developed by MWO, aims to encourage brand loyalty amongst its key audience and increase brand awareness. The first ad in the series shows a man proudly finishing the fitting his own kitchen and carries the strapline It's got our name on it'. The national TV campaign breaks on Sunday 21 ...
wondering about the darkening days that have resulted from markets cutting them-selves adrift ...
to launch it nationally next year. In the 18 weeks to 30 August, HMV announced market-share gains across ...
The activity, dubbed 'Love the Pub', is designed to increase footfall and boost pubs' appeal to a wider demographic so they are used during the day and not just in the evenings. It follows a grass-roots campaign by Stella Artois owner InBev called 'Love Your Local', which ran from July to October in London ...
specialist Rainbow Productions, points to the use of The Wombles in a national anti-litter and fly ...
Some mornings, ITV bosses must dread going to work: another day of sliding share prices, dwindling ad revenues and howl-s for regulatory respite. The exception is Zai Bennett, who also runs ITV2, the UK's top-rating non-terrestrial network. Having seen off Sky1 and E4, the 10-year old channel has ...
Brother series. The deal comes late in the day for the broadcaster, as Celebrity Big Brother 6 launches ...
The National Council of Voluntary Child Care Organisations has re-branded as Children England
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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