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Obama to appear in public service ad campaign

19 Dec 2008 | by Darren Davidson

. The campaign, produced on behalf of ServiceNation.org , is timed for National Mentoring Month, which has been ... Year's Day. ...

Interpublic set to cut 2,000 jobs

19 Dec 2008 | by Darren Davidson

, according to a report, just one day after it emerged that rival Omnicom is to cut 5% of its global workforce.

Holocaust charity launches hard hitting viral campaign

19 Dec 2008 | by Staff

LONDON - The Holocaust Memorial Day Trust is to launch a series of viral films featuring animated...Memorial Day Whole Film from Knifedge on Vimeo . The other is the moving story of Robert Wagemann ... , herself wearing a hijab, concludes with an inclusive Holocaust Memorial Day message from a Muslim ... trustee from the charity, said: "The issues addressed in these films are occurring every day across the UK ...

EasyFair's Packaging Innovations show set for mid-February

16 Dec 2008 | by Jacquie Bowser

The two-day show, running on February 11 and 12, features around 80 free-to-attend presentations, plus academic research findings and opinion from leading brand managers. A Brand Summit will also ... of this is the growth of retro branding that oozes nostalgia and throws consumers back to halcyon days when they weren ...

Won Report ranks Proximity network top for DM

16 Dec 2008 | by Daniel Farey-Jones

Rankings in the Won Report are based on the records of 1,019 awards won in 2008 at global, regional and national shows and decided by the quantity and quality of awards won. Proximity Worldwide was the top ranking network for the second year running, followed by Ogilvy Worldwide and DDB Worldwide. DDB ...

Research 2009 keynote speakers announced

15 Dec 2008 | by Dan Leahul

this year, bringing day one to a close with a debate on 'When I run the market research industry...' Simon ...

Toluna launches low cost online poll

15 Dec 2008 | by Daniel Farey-Jones

and claims it carries 300,000 votes every day. Toluna's technology pushes surveys to the most relevant user at any given time and also carries out additional processing that will make results nationally ... of the day. The first version of the tool has been launched simultaneously in the UK, France, Germany ...

Proximity fired from BBC TV Licensing contract

15 Dec 2008 | by Daniel Farey-Jones

columnist and former Sunday Telegraph editor Charles Moore recently called for a national revolt against ...

National Express develops reward programme

11 Dec 2008 | by Dan Leahul

LONDON - National Express East Coast has appointed Yorkshire-based agency Chocolate Communications...programme manager at National Express, said: "Escape is really exciting and valuable scheme for our ... that they've bought National Express East Coast train tickets to the value of 1,800 in any consecutive ...

Ad watchdog bans Paddy Power campaign for discrediting airlines

10 Dec 2008 | by Staff

LONDON - A national press ad for Paddy Power that asked punters to bet on the next airline to go

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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