Search results for National No Smoking Day

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Carat takes Kellogg media from Mindshare

19 Dec 2008 | by Staff

LONDON - Carat has won its second major media account of the day, snatching Kellogg's European

Macleans taps into romance to launch new sub brand

18 Dec 2008 | by Fiona Ramsay

campaign launching in cinemas on Boxing Day and TV ads in January. The campaign evokes timeless glamour ...

Top 10 Marketing moments of 2008

17 Dec 2008 | by Nicola Clark

undoubtedly had a devastating impact both on the nation's mood and numerous companies' bottom lines. While ... of personal safes soared, and consumers placed more trust in their mattresses than the nation's biggest financial institutions. For a nation uniquely obsessed with property, plummeting values have had ...

Sainsbury's five-a-day TV ad axed

17 Dec 2008 | by Hadassah Nymark

LONDON - A TV ad for Sainsbury's, urging consumers to get their five-a-day fruit and vegetables...Two people, including a dietician, who viewed the ad, questioned whether it was inaccurate for including baking potatoes in the five-a-day objective. A voiceover stating "get on your way to five-a-day ... shown in the ad would count towards the Government s five-a-day recommendation and some wouldn t ...

PG Tips monkey gets sozzled in spoof Christmas speech

16 Dec 2008 | by Hadassah Nymark

into ITV1 on Christmas Day between 9:05am and 9:25pm, to catch the actual TV event he failed to describe ...

US court lets smokers sue over 'light' cigarettes

16 Dec 2008 | by Staff

to smoke lighter cigarettes more quickly. The smokers, who acknowledged that the "light" brands did have ... smoke in their lungs for longer or by covering the filter ventilation holes with their fingers ...

Fallon's new Wispa ad - photo gallery

10 Dec 2008 | by Staff

Volunteers from all over the UK gave their time for payment in chocolate bars to star in the shoot. They had signed up to offer their time on a Wispa-created website. After receiving 2,281 pledges in 25 days, Cadbury selected more than 300 fans to star in the ad. These included 33 cheerleaders, two belly ...

Coca-Cola Christmas ads - a retrospective

09 Dec 2008 | by Staff

Sundblom poster released in 1931, through World War II, up to the present day. 1931 1936 ...

Choosing the right brand ambassador

09 Dec 2008 | by Alex Brownsell

specialist Rainbow Productions, points to the use of The Wombles in a national anti-litter and fly ...

Campaigns: Public sector - WRAP tells public to end food waste

05 Dec 2008 | by Alex Black

focusing on the amount of fruit and vegetables thrown away every year under the banner of 'an apple a day ... , which transformed the issue into a national challenge. Trimedia's use of celebrity chefs to champion ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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