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The week in marketing

-week COP15 United Nations Climate Change Conference opened in Copenhagen on Monday. Last week, utilities ...

The week in marketing

the supermarket's George clothing brand. When responding to Asda's 'Pulse of the Nation' survey, 60% of women said ...

Golden Wonder launches block product

Golden Wonder has launched a dried noodle block product, 'The Nation's New Noodle on the Block

The week in marketing

week unveiled a billboard campaign to coincide with the UN's Universal Children's Day. The ads have ... for Victoria's Secret, which would offer next-day delivery and the option to pay in euros. - You can follow ...

Uncle Ben's in digital revamp

's announced it was to sponsor all ITV1 cookery shows including Taste Of The Nation. According to Mintel ...

Renault launches school campaign

was created by National Schools Partnership and centres on an interactive website and a CD

Radox to add hand-gel line

, but are not always able to get to a sink to wash their hands.' The launch will be supported by a national PR ...

Design Case Studies: Brands willing to take risks will establish lead in design game

industry, agrees that most marketers are 'pretty risk averse at the moment'. 'The day of the hunch ...

Promotion: Design Case Studies - Blue Marlin - How to give consumers exactly what they want

mothers face when formula-feeding their babies by following them, day and night, as they went about ... day, which equates to about 35 scoops of formula, all of which need to be carefully measured ...

The week in marketing

hopes a deal could bring in £10m a year. The news comes days after Newcastle United FC announced ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.