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FT launches combined audience metric

of people who access paid-for FT content each day through global print and digital channels....an average of 563,026 people around the world paid for FT content every day. These figures represent ... are increasingly platform neutral consuming FT content in print, online and on-the-go throughout the day ... of people who see FT content every day. Last month, the FT Group, which houses the Financial Times ...

MAGAZINE ABCs: Loaded drops 26.3% as men's lifestyle freefalls

with the relatively steady performance of some of the magazines focused towards the older male, I think the days ... as badly as predicted, as the National Magazine Company s Esquire only dropped by 1.7% period on period ... , I think they ve had their day. I think the sector is definitely looking tired. I think we were all ...

Clients do not see growth potential in Western Europe, admits Sorrell

Speaking to the BBC s Newsnight after wrapping up a day that included the WPP Group annual general meeting, the chief executive said that examples of how Western Europe could be more competitive can be found in the Asia Pacific region, Latin America and the burgeoning Africa. "If you go and talk to every ...

Murdoch aims for £30m a year from new ad deal

-per-single-column-centimetre (SCC), which it and other national newspapers currently use to negotiate rates with media agencies ... at a discount to rival national newspapers. The strategy is News International's latest effort to lift ... and its director of media and advertising, Bob Wooten, within days to discuss the proposal ...

MediaCom expands presence in Middle East

The decision will mean the creation of a larger media network with combined operations in Beirut, Riyadh, Casablanca and headquarters in Dubai. Media Insights is partially owned by Grey Global. The agencies will handle clients including Nestle, National Bank of Abu Dhabi, Volkswagen Audi Group, P G ...

The London Evening Standard to raise distribution

under its new Russian ownership. According to the latest National Readership Survey (NRS) figures, the London Evening Standard attracted an average of 1.35 million readers a day between October 2009 and March ...

Comcast appoints new EMEA ad sales director

Ponder will be responsible for commercial revenues from international and pan-regional advertisers, and through local sales operations. Prior to his appointment, Ponder spent eight years as senior account director at Fox International channels in London, in a role in which he represented National Geographic ...

GMG boss McCall sweetens exit with 32% pay increase

and its multimedia portfolio includes national newspapers, radio stations, magazines, websites and B2B ...

More than 90% of consumers would not pay £2 a week for Times Online

LONDON - Most consumers (91%) would be unwilling to pay £1 a day or £2 a week to access the Times...Normal 0 0 1 341 1776 39 11 2390 11.768 0 0 0 Another 4% said they would pay 1 for a day's access, which is the other price point News International ... was conducted amongst 1,592 UK respondents representing the national demographic. Earlier this week News ...

PPA Conference 2010: Bauer shifts away from ad-funded models for online brands

provides information on defence and national secutiry, to track users of its services. Dell said: "We are more interested in the [data] for the behaviour of our users and readers and their day-to-day activity ...

 

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