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Midnight Communications, the Brighton-based hi-tech PR company, has taken to the walls of the city's railway station to proclaim to potential new clients that their city, not London, is the place to be. A giant poster saying 'Welcome To Silicon Beach' has been put in place for commuters, sponsored...
The National Gallery has enlarged the remit of a newly created top PR post, originally advertised last spring and as yet unfilled (PR Week, 15 May). The gallery originally advertised for an external relations head, but has now decided to recruit a marketing and communications head with extra responsibility...
Client: The Tobacco Manufacturers Association
, no. In some respects shock campaigns are the media equivalent of a smash and grab raid. A ...
Sexy advertising sells products. But it can do more than that. With a little humour and a dash of PR injected at the outset, you can have a fulfilling press story ready in no time.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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