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DIARY: Why a PR man is letting a golden opportunity for self-publicity slip away

23 Jul 1999 | by SIMON ELLERY

in a broad consumer campaign, targeting the national media. Butters will be meeting Bailey next ...

FOCUS: BUSINESS TELEVISION - Looking at BTV from a different angle/Organisations are discovering that there are more uses for business TV than simple inter-office meetings. Nick Purdom tunes into the business possibilities available for the small screen

31 Jan 1997 | by NICK PURDOM

used to sell the medium from its earliest days, but until recently interactivity has been limited ... bonus declaration announcement. For more day-to-day communications video is used. Staff ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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