The pop star Nicki Minaj stars in a global Pepsi campaign by TBWA\Chiat\Day that aims to encourage
The four executions will appear on specially selected digital poster sites, online and in print. The creative work was produced on a pro-bono basis by the WPP agency Blue Hive, supported by the award-winning photographer James Day and the retoucher Dennis Tuffnell. More than 20 digital 48-sheet sites were donated ...
. The work features TV, outdoor, digital and social media activity, and will run nationally.
on CBS on Sunday), created by TBWA\Chiat\Day Los Angeles....The campaign, which features print, outdoor, digital, TV, a mobile app and an interactive microsite , uses technology to visualise music. This marks the fifth consecutive year that TBWA\Chiat\Day LA has created the marketing campaign for the awards. ...
The work launches during the England home games at the 6 Nations rugby union tournament across London Underground, Waterloo station and selected out-of-home sites. ...
The ads use caricatures of Olympic and Paralympic athletes in day-to-day London transport situations and encourage people to seek information before travelling. The work was written by Joe Miller, art directed by Tristan Cornelius and illustrated by Tokyoplastic. The campaign will? include press ...
five celebrities over five days Tweeting "off their game" posts. A competition to win a month ...
The campaign was rolled out nationwide from January to March 2012, starting with national press ad and followed by digital activity in late January, outdoor in February and video content including VOD and online videos in March. ...
. UK consumers are set to spend 186.4m online on Christmas day this year, 12% more than last year ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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