Why twenty-somethings are no longer the darlings of PR campaigns
16 May 2012 | by Alex Blyth
Consumers in their twenties used to be a key focus for brands, but now marketers are casting their net wider. Alex Blyth looks at the reasons for the shift.
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National Grid has launched a pitch process for its public affairs work, as the energy industry faces fresh legislative hurdles in the form of the Energy Bill.
Consumers in their twenties used to be a key focus for brands, but now marketers are casting their net wider. Alex Blyth looks at the reasons for the shift.
Andy Coulson warned David Cameron that his News International links should not be seen as a guarantee of coverage, he told the Leveson Inquiry this afternoon.
A powerful parliamentary committee has urged the Government to improve its messaging by publishing an annual 'Statement of National Strategy'.
Kindred has been appointed by the Skills Funding Agency to launch and promote a new National Careers Service.
The fatal injury of two horses at the Grand National on Saturday led to renewed criticism of the steeplechase.
As part of plans to modernise waste and recycling services, Sandwell Council and new waste partner Serco changed the bin collection day of 115,000 households.
Lord Bell, chairman of Chime Communications, has dismissed suggestions that The Independent's exposé of the agency has had any material effect on the group.
Network Rail's director of comms says the Leveson Inquiry is helping to change the way communicators do business. Matt Cartmell reports.
Virgin Atlantic Airways has appointed National Express Group's head of media Joy Doyle as international PR manager.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.