04 Mar 2005
| by Gareth Gore
', where sausages were handed to DJs.
Nationally, Good Relations courted TV and radio celebrities ...
fellow TV chef Lesley Walters fronted the regional roadshow.
Consumer magazines, as well as national ...
on Sunday.
It boasted four TV appearances, and was featured by 13 national radio stations and 60 regional ...
05 Mar 2004
| by Donna Werbner
-impact, campaign to hit consumers within 24 hours of the winner being announced.
The day before the award, a teaser press release was sent out to regional and national broadcast and print media, along with a press ...
.
To interest radio, the team sent promotional staff dressed as sausages on a tour of national breakfast shows ...
31 Oct 2003
Roulette
Egg
No Smoking Day 2003
No Smoking Day
...
fits in in relation to other mood-enhancing experiences etched into the nation's psyche.
Dr Evans conducted his research online at a specially created website, with 1,000 volunteers - including 13 national ...
04 Oct 2002
drinking at sporting and concert venues. The campaign is run by the National Highway Transportation Safety
02 Aug 2002
| by MARY COWLETT
by the Queen's milliner Philip Somerville. Seven days later, on 20 June, the project went national, when ...
Campaign: Making Fish the Dish of Ladies Day
Timescale: June
Budget: £2,000
Mixing with the celebrities and racing elite on Ladies Day at Royal
Ascot this June was a six-foot-tall model, turning heads ...
10 Aug 2001
| by PETER SIMPSON
.
Agency director Kate Wild will oversee the account, which will be
handled on a day-to-day basis ...
through various
initiatives between now and the 28 November opening-day. We will be
working with many ...
10 Aug 2001
will also undertake general promotion for the pubs, seeking
to secure national and student media coverage ...
15 Jun 2001
Heineken has turned to Shine Communications for specialist consumer
PR surrounding its summer beach rugby event.
The lager giant appointed Shine following a three-way pitch against
Communique and Cake.
Shine will work on a project brief to promote the three-day event, which
starts ...
09 Feb 2001
| by PETER SIMPSON
.
The national final took place on 8 November at London's Cafe Royal.
Interviews with Goolden were secured ...
to national
radio breakfast presenters, resulting in coverage on Radio 1, Radio 2,
Heart 106.5, Virgin ...
, and press releases
were despatched leading to 45 pieces of national and regional
coverage ...
27 Oct 2000
-store, and creating national media coverage.
The story was naturally of interest to food writers and consumer magazines, but a creative approach was required to appeal to national print and broadcast media. Given just three weeks to come up with a proposal, Hammond spent a reconnaissance day in Jersey investigating ...