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Capital One Cup 'will help brand stand for opportunity'

01 Jun 2012 | by Daniel Farey-Jones

and want that to come across." National sponsorship is new territory for Capital One, which started ... to the football competition's national reach after it emerged Carling was bringing its association to an end ...

Ernst & Young appoints UM International for global media

01 Jun 2012 | by Maisie McCabe

and national marketing teams will be able to lean on the work produced by UM International. Eddie Bowman ...

HSBC's Chris Clark on a new era for the bank's marketing

31 May 2012 | by Alex Brownsell

Mars a day" had probably overstayed its welcome a bit, but it lives on today. All the great straplines ... more light-footed approach from this most heavyweight of banks is the order of the day. CV ...

Trading places: this week's people moves

25 May 2012 | by Daniel Farey-Jones

, the head of press at Mindshare , is joining the national press marketing body, Newsworks , as its ...

Helen Edwards: Why borderline decisions can make or break a brand

23 May 2012 | by Helen Edwards, PPA Business columnist of the year

is the difference that carries the day. High stakes Tie-breakers are more frequently brought into play than ... China and other emerging nations are 'increasingly holding important meetings in Germany or Paris ...

Santander UK seeks to bring in lobbying help

23 May 2012 | by Matt Cartmell

The bank, which has rebranded the high street branches of Abbey National, Alliance Leicester and Bradford Bingley, is set to appoint lobbying help after holding talks with a number of high profile agencies. PRWeek understands that a pitch process was initially launched in late 2010, but this was put ...

Camargue founder Andrew Litchfield steps back from day-to-day role

21 May 2012 | by John Owens

Camargue's founder Andrew Litchfield has stepped back from his day-to-day work to become the agency..., but in terms of running it on a day-to-day level I will take on that responsibility. In the new MD role I ...

College Group hires Kreab Gavin Anderson's Rupert Trefgarne

14 May 2012 | by Alec Mattinson

Last week, PRWeek reported that agency founder and chairman Alex Sandberg was stepping back from day-to-day involvement in the business he sold to private equity firm Vitruvian Partners last year. The agency has quickly moved to bolster its senior team with the hire of Trefgarne as a partner, just six ...

Think BR: Online finance in the age of data

14 May 2012 | by Philip Dyte

moment just how much money, per bank, is spent in any single working day in London. Now, imagine ...

Iain Anderson: Lobbying's open book

10 May 2012 | by Matt Cartmell

the pages of the national media, he dubs the access-salesmen who bring lobbying into disrepute as glorified ... of those days alongside Clarke. He remembers a rather unfortunate photocall that he organised for the Hush ... was trying to climb out, the snappers had a field day and I m there trying to stand in front to shield him ...

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