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Facebook's Everson urges marketers to 'make a bet on us'

25 Apr 2012 | by Arif Durrani

basis, by sponsoring one page post every day. Reach Generator guarantees a 75% reach of the page ... are incredibly important to Facebook, with 250 million uploaded every day. The Facebook Client Council ...

Commercial TV and radio remain strong in Q1

14 Mar 2012 | by Arif Durrani

. Elsewhere, the commercial radio sector, which accounts for 3.8% of total national adspend, was the only ...

Weighing up Twitter's branded adventure

17 Feb 2012 | by Sarah Shearman

-president marketing, Kraft Foods Europe As Cadbury Dairy Milk is the nation s favourite, reach is critical to our ...

The most irritating ads of 2011

10 Jan 2012 | by David Benady

including Hard Day's Night and Walking on Sunshine was fourth in the table. The ads were created by Adam ...

Private View: Kate Stanners and Phil Rumbol

09 Dec 2011

her. Modern-day slavery. The idea is to become her friend and, in doing so, share hers and thousands ... value" applies equally to both scenarios. As national coach, you can't go out and buy a new squad ...

Media Week introduces paid subscription model

20 Jul 2011 | by Staff

.co.uk will now be able to access, for free, 15 news articles across the group over a 30-day period, prior ... bulletins and comment on the site. Registering also gives users access to a five-day free trial, free access ...

Boots, Specsavers and Reckitt Benckiser add to NotW woes

07 Jul 2011 | by Rich Sutcliffe

, and will be seeking assurances that both current day policy is fundamentally different from that highlighted ...

Carpetright to review £8m media account

27 Jun 2011 | by Mark Banham

Twenty Twenty Media Vision, set up by MediaCom founder Bill Jones, has held the non-broadcast part of the busines s, which includes national and regional press, since March last year, when it took the brief from fellow Tunbridge Wells-based media agency WFCA. Carpetright has already had preliminary ...

Media360: Pictures from the gala dinner and evening event

13 Jun 2011 | by Jeremy King

After a long day of educational seminars and sessions, delegates at this year's Media 360 were ... , to Starcom MediaVest and MEC, with a number of media-related jokes. The following day, delegates headed ... ; Sainsbury's head of national advertising Tom Hampson, and Tata Global Beverages regional president UK ...

Product placement makes Dolce Gusto top brand on screen time

10 Jun 2011 | by Daniel Farey-Jones

, Coronation Street, Vera, Waterloo Road ,Doctor Who National Lottery 73 EastEnders, Coronation ...

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